Yamaha Restructures Business to Make Operations More Efficient in India; Announces Executive Appointments
August 31, 2014 at 09:32 am EDT
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Yamaha has decided to do a little restructuring of its business formation. Yamaha Motor India Private Limited is going to be restarted and is going to function as the regional headquarters along with corporate control body in the sub continent. The restructuring of Yamaha took place a few weeks back. India Yamaha Motor is going to be responsible for strategising, planning and decision making for the corporate, thereby regulating the firms business operations in India. This unit will also ensure the quality control, regional control and expansion of Yamaha in India. Manufacturing is going to come under IYM as per the new hierarchy while YMIS and YMRI are going to be support companies for sales, development of products and marketing. The Yamaha Motor Corporation has been elected as the head company while Yamaha Motor India, Yamaha Motor India Sales and Yamaha Motor Research & Development India will be working under it. On the other hand, India Yamaha Motor is expected to receive more support than YMC and Mitsui & Co combined.
Hiroyuki Suzuki, who was Chief Executive Officer and Managing Director of India Yamaha Motor, has been given the post of Managing Director of Yamaha Motor India. Suzuki, in addition, is also the chairman of other group firms in the country. This group of companies includes India Yamaha Motor, Yamaha Motor India Sales Private Limited and Yamaha Motor Research & Development India Pvt. Ltd. (YMRI). Takashi Terabayashi, who was the Deputy Managing Director of India Yamaha Motor, has now been made the Managing Director of Yamaha Motor India.
Yamaha Motor Co., Ltd. specializes in the construction and marketing of motorcycles, all terrain vehicles and boats. The group also develops engine manufacturing activity. Net sales break down by family of products as follows:
- sale of motorcycles (65.3%): 4.8 million units sold in 2022. Yamaha Motor Co., Ltd. also offers all-terrain vehicles, off-road recreational vehicles, snowmobiles and electric bicycles;
- manufacturing of marine motor equipment and watercraft (23%): ooutboard engines, jet skis, fishing boats, utility boats, etc. ;
- sale of industrial machines and robots (5.2%);
- provision of financial services (2.8%);
- other (3.7%): primarily golf carts, snow blowers, generators and multi-purpose engines and automobile engines and components.
Net sales are distributed geographically as follows: Japan (7.3%), Asia (40.1%), North America (25.3%), Europe (13.9%) and other (13.4%).