SYSCO LAUNCHES “SYSCO KNOWS FRESH” CAMPAIGN TO HELP FOODSERVICE OPERATORS CONNECT WITH ITS EXPANSIVE ASSORTMENT OF FRESH PRODUCTS
04/08/2020 | 04:31pm EDT
HOUSTON, April 08, 2020 (GLOBE NEWSWIRE) -- Sysco Corporation (NYSE:SYY) today announced that it has launched a new “Sysco Knows Fresh™” multi-channel campaign designed to promote both the company’s high quality, fresh product offering and its widespread availability to customers, consumers and the industry.
“Sysco continues to lead our industry in providing an expansive fresh product assortment – including fresh meats and seafood, produce, dairy and refrigerated specialty items. Especially during these challenging times, we want our customers to know they can count on Sysco to help them succeed with the product offerings their patrons need and want because Sysco Knows Fresh,” said Greg Bertrand, Executive Vice President, US Food Service Operations.
The campaign will use a multi-pronged approach including social media, product catalogues, emails and videos. Local celebrity chefs in conjunction with Sysco’s own culinary experts will be featured showcasing fresh products, recipe ideas and menu solutions.
Through the “Sysco Knows Fresh” campaign, the Company plans to reinforce that it is open for business with fresh, high quality products and that its network of companies including FreshPoint specialty produce, European Imports gourmet products and Buckhead and Newport Specialty Meats and Seafood stands ever-ready to support our customers’ success. For more information on the “Sysco Knows Fresh” campaign, visit www.syscofresh.com.
About Sysco Sysco is the global leader in selling, marketing and distributing food products to restaurants, healthcare and educational facilities, lodging establishments and other customers who prepare meals away from home. Its family of products also includes equipment and supplies for the foodservice and hospitality industries. With more than 69,000 associates, the company operates more than 320 distribution facilities worldwide and serves more than 650,000 customer locations. For fiscal 2019 that ended June 29, 2019, the company generated sales of more than $60 billion. Information about our CSR program, including Sysco’s 2019 Corporate Social Responsibility Report, can be found at www.sysco.com/csr2019report.
For more information, visit www.sysco.com or connect with Sysco on Facebook at www.facebook.com/SyscoCorporation or Twitter at https://twitter.com/Sysco. For important news and information regarding Sysco, visit the Investor Relations section of the company's Internet home page at http://investors.sysco.com/, which Sysco plans to use as a primary channel for publishing key information to its investors, some of which may contain material and previously non-public information. Investors should also follow us at www.twitter.com/SyscoStock and download the Sysco IR App, available on the iTunes App Store and the Google Play Market. In addition, investors should continue to review our news releases and filings with the Securities and Exchange Commission. It is possible that the information we disclose through any of these channels of distribution could be deemed to be material information.