4Front Ventures Corp. announced the launch of Mission Cannabis, its marquee flower brand. Rooted in expert cultivation and consumer insight, Mission is now available at all Mission Dispensaries in Massachusetts.

It will soon be available in Illinois as well, with the rollout anticipated in the coming days. Each Mission product features rich terpene profiles, delivering smooth flavor and aroma. With a range of THC levels tailored to provide a variety of potential experiences, Mission caters to a wide range of consumer preferences and purposes, just like Mission dispensary customers themselves.

Genetic library for Mission flower is backed by over five years of breeding for the highest quality, most expressive genetic traits, and commercial attractiveness of strains. In celebration of the launch, Mission Dispensaries will offer branded giveaways and host special events at select locations. Mission's launch in Massachusetts presents an initial collection of strains: the sativas Lemon Fatman and Crazy Hazy; indicas like Booberry Cookies, Mandarin Zkittles, Scooby Snacks, and Washington Apple; plus, the hybrids Frozen Coke and Cheetah Piss.

In Illinois, the introduction will include the hybrid Apples & Bananas, indicas Banana Puddintain, Duct Tape, and the Crazy Hazy sativa, also offered in Massachusetts.