Abercrombie & Fitch Co. announced that Will A. Smith has joined the company as Chief Marketing Officer. In that role, he will be responsible for all brand, creative and digital marketing across the company, reporting to President and Chief Merchandising Officer Fran Horowitz. For the past nine years Mr. Smith has served in senior marketing roles at Caleres Inc., formerly known Brown Shoe Company. He was elevated to the position of Chief Marketing Officer for Famous Footwear/Brown Group Retail in 2013. Mr. Smith joined Famous Footwear/Brown Group Retail in 2008.