This season, you can enjoy Arctic Blue drinks in a truly arctic environment. Arctic Blue Beverages and Lapland Hotels have agreed on a collaboration making Arctic Blue products widely available at the Lapland Hotels chain. A special agreement was made around Lapland Hotels SnowVillage, where you will find the Arctic Blue Ice Bar, a bar made entirely of ice.

SnowVillage is an impressive two-hectare combination of icy snow suites, ice sculptures, ice restaurant and this year, the Arctic Blue Ice Bar. Each year, over 20 million kilos of snow and 300,000 kilos of crystal-clear natural ice are used to build the structures and sculptures of SnowVillage. Maria Astren, Destination Manager at Lapland Hotels, talks about the upcoming season: “We have about 80,000 visitors annually. This year's theme, Northern Mythology, has already attracted a lot of interest and we are expecting a very busy winter season." 

For Arctic Blue Beverages, this collaboration is an important step towards strengthening the HoReCa presence. “We are very excited about this collaboration with Lapland Hotels. Not only does the concept of SnowVillage suit our Arctic brand perfectly, but the collaboration as whole is also an important part of our Lapland HoReCa strategy”, says Valtteri Eroma, CEO and Head of Brand at Arctic Blue Beverages. 

Lapland Hotels SnowVillage is located in Kittilä, Finland. It is opening to the public on 25th of December 2023 and stays open until 4th of April 2024. The Arctic Blue Ice Bar is serving customers everyday between 10AM to 10PM. In addition, customers can find Arctic Blue Gin at most of Lapland Hotels destinations as well as in the tax-free stores at Kittilä and Ivalo airports.

For more information please contact

Valtteri Eroma, CEO
Phone: +358 44 531 3950
Email: valtteri.eroma@arcticbluebeverages.com

Petri Hirvonen, CFO
Phone: +358 40 571 0834
Email: petri.hirvonen@arcticbluebeverages.com

The company’s Certified Adviser is Eminova Fondkommission AB | +46 8-684 211 10 | adviser@eminova.se

About Us

Arctic Blue Beverages AB is a Nordic beverage company whose best-known products are the multi-award winning Arctic Blue Gin, Arctic Blue Gin Navy Strength and the world’s first dairy-free gin-based oat liqueur, Arctic Blue Oat. The company invests heavily into international export and its products are sold in Finland, Sweden, Japan, Australia and more than a dozen other countries. For more information, visit Arctic Blue Beverages webpage https://arcticbluebeverages.com

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Lapland Hotels & Safaris : SnowVillage

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Maybe the coolest bar in the world - visit the Arctic Blue Ice Bar in Lapland Hotels SnowVillage

© Modular Finance, source Nordic Press Releases