Trend Innovations Holding Inc. announced that its Board of Directors has appointed Paul Averill as Trend's Chief Operating Officer (COO) effective 02 May 2023. Mr. Averill has extensive experience in building and managing high performance teams that approach market challenges in creative and innovative ways. His career includes many executive leadership positions with numerous start-up companies in the healthcare technologies industry where he is credited with raising significant capital and growing companies into attractive acquisition targets.

Mr. Averill has demonstrated results-driven leadership throughout his career, which is highlighted by his ability to grow companies into desirable, advanced-stage acquisition targets. For instance, as President and COO of Sentry Data Systems, an industry leading, data-driven, specialty PBM software company, Mr. Averill played an integral role in the momentous growth and subsequent $400-million acquisition by Craneware. And as President and CEO of THINC Inc., he delivered significant growth for the company and turned a $9-million-seed investment into a $180-million acquisition by WebMD after building a first-of-its-kind payer-driven health information exchange in partnership with the largest greater New York health plans and hospital association.

Currently, Mr. Averill is the acting CEO of Wired4Tech Inc., a company that offers rapid determination and solution engineering for business problems that are solved by the efficient use of technologies. Mr. Averill leads a team that is responsible for (i) delivering remediation of business and technology infrastructures and workflows through the application of custom-built solutions, (ii) automating traditional workflows to create competitive advantages through efficiency and parallelism, and (iii) employing the application of AI and data mining to identify trends and potential challenges. Additionally, he is the acting President and COO of SOS Technologies, LLC, the nation's premier crisis prevention, threat surveillance, and workplace safety platform.

Under Mr. Averill's guidance, SOS Technologies has installed the platform in hospitals, schools, churches, businesses, manufacturers, and government agencies across the United States. Prior to his role at SOS Technologies, Mr. Averill founded Wired4Health Inc., a full-service healthcare technology services company focused on data integration, any-to-any data transformation, technology risk assessment, due diligence, data-driven customer product implementation and software development. During his tenure with Wired4Health, the company implemented data-driven applications for more than 3,000 healthcare organizations and maintained 25,000+ data feeds that were responsible for supporting 123-million unique patients.

Paul Averill received his Master of Arts from the University of Wisconsin-Madison and his Bachelor of Arts in Economics also from the University of Wisconsin-Madison.