Waterfront Brands Selects BigCommerce to Optimize New Boat Lift Warehouse Online Store for Growth
December 11, 2023 at 08:00 am EST
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BigCommerce announced Waterfront Brands has selected the BigCommerce platform to transform its existing Boat Lift Warehouse website into a dynamic storefront, adding to its portfolio of brands already on the ecommerce platform. BigCommerce agency partner Groove Commerce will lead in migrating Boat Lift Warehouse's existing WordPress site to BigCommerce, enabling the brand to further improve ecommerce functionalities such as a frictionless ERP integration, advance its product data and search accuracy, enhance customer purchasing experiences and ultimately grow the business. Boat Lift Warehouse will leverage BigCommerce to maximize customization and innovation for faster performance and extensive front-end capabilities to deliver unparalleled shopping experiences, drive customer loyalty and increase sales.
BigCommerce Holdings, Inc. provides an open software-as-a-service e-commerce platform. The Company powers both its customersâ branded e-commerce stores and their cross-channel connections to online marketplaces, social networks, and offline point-of-sale systems. It targets various lines of business: enterprise, the mid-market and small businesses. It provides a comprehensive platform for launching and scaling an e-commerce operation, including store design, catalog management, hosting, checkout, order management, reporting, and pre-integrations into third-party services like payments, shipping and fulfillment, point of sale, marketing, accounting and omnichannel. It offers access to its platform on a subscription basis. Its platform serves customers across a variety of sizes, product categories, and purchase types, including business-to-consumer and business-to-business and Hybrid. It offers free, direct integrations with social networks, such as Facebook and Instagram and others.