CVC Brasil Operadora e Agência de Viagens S.A. announced that CVC is bolstering its senior management team in order to support growth objectives and to deepen the experience of management team. Furthermore, the company will launch a new business unit focused on student foreign exchange programs, a fast-growing and profitable market segment in which can leverage CVC's strong brand awareness, travel know-how, broad store network and differentiated supplier relationships.

The company announced new executive appointments. Claiton Armelin was hired as national products director, reporting to Mr. Valter Patriani (Sales, Product and Marketing Vice-President). He joined CVC on January 5, 2015. Mr. Armelin has previously worked for more than 25 years at CVC. In the last three years, Mr. Armelin held key positions at Flytour Group, most recently as CEO of Flytour Viagens. Emerson Belan was hired as national sales director, reporting to Mr. Valter Patriani (Sales, Product and Marketing Vice-President). He joined CVC on January 5th. Mr. Belan previously held key positions at FEMSA Group, including as regional director in the States of Minas Gerais and Mato Grosso do Sul. Ricardo Pinheiro was hired as the head of operations, reporting to Mr. Luiz Eduardo Falco (CEO). He assumed his new role on January 5th. Mr. Pinheiro has experience in the retail and consumer goods industries with companies such as FEMSA and BR Foods (Brasil Foods). Santuza Bicalho has been hired as the head of student travel, reporting to Mr. Luiz Eduardo Falco (CEO). Mrs. Bicalho will assume her new role on January 19, 2015. Mrs. Bicalho recently served as the senior vice-president of global sales of Embassy English. she was the CEO of Student Travel Bureau (STB).