Decibel plans to launch three additional series & types of infused pre-rolls over the next three months under both the General Admission and Qwest brands in the largest markets in
"We are incredibly excited to launch the first series of our infused pre-rolls under the General Admission brand" said
Terpene Infused, Kief Coated Pre-Rolls
The first line of Decibel's infused pre-rolls is the General Admission terpene infused, kief coated pre-rolls in 1x1g and 3x0.5g size formats. The terpene infused pre-roll line comes in 3 flavours, mirroring the most popular General Admission vapes:
- General Admission Tropic GSC in two SKUs 1x1g & 3x0.5g
- General Admission Berry G33 in two SKUs 1x1g and 3x0.5g
- General Admission Strawnana in one SKU 3x0.5g
Infused Pre-Roll Category
The infused pre-roll category has shown significant growth in established cannabis markets in the US and Decibel anticipates the category to accelerate the growth of the concentrate and pre-roll categories in
- Infused pre-roll category has grown to 44% of all pre-roll sales in
California 2 - Pre-rolls in
Canada have grown to 24% of the overall Canadian cannabis market1
Link to Decibel's Investor Presentation
1 | HiFyre Retail Analytics, Licensed Producer Sales, Category Sales over Time in |
2 | Headset, Category Details, Pre-Roll, Category Sales over Time in |
About Decibel
Decibel is uncompromising in the process and craftsmanship needed to deliver the highest quality cannabis products and retail experiences. Decibel has three operating production houses along with its wholly owned retail business, Prairie Records.
Neither
Cautionary Statements
Forward Looking Information
This news release contains "forward-looking information" and "forward-looking statements" (collectively, "forward-looking statements") within the meaning of the applicable Canadian securities legislation. All statements, other than statements of historical fact, are forward-looking statements and are based on expectations, estimates and projections as at the date of this news release. Any statement that involves discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, assumptions, future events or performance (often but not always using phrases such as "expects", or "does not expect", "is expected", "anticipates" or "does not anticipate", "plans", "budget", "scheduled", "forecasts", "estimates", "believes" or "intends" or variations of such words and phrases or stating that certain actions, events or results "may" or "could", "would", "might" or "will" be taken to occur or be achieved) are not statements of historical fact and may be forward-looking statements.
In this news release, forward-looking statements relate to, among other things, the Company's business plans and strategies, anticipated product launches, including the timing, location and availability of the same and the Company's ability to grow Qwest, Qwest Reserve and Blendcraft brands into new and innovative product formats, variations and its other business plans and expectations. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause the actual results and future events to differ materially from those expressed or implied by such forward-looking statements. Such factors include, but are not limited to: risks relating to delays, regulatory changes and impacts, capital requirements, construction impacts, displacement requirements and unforeseen requirements resulting from the COVID-19 pandemic, the ability to obtain and maintain licences to retail cannabis products; review of the Company's production facilities by
These forward-looking statements are made as of the date of this press release and, except as required by law, the Company assumes no obligation to update the forward-looking statements or beliefs, opinions, projections, or other factors, should they change.
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