DFV DEUTSCHE FAMILIENVERSICHERUNG AG DFV Deutsche Familienversicherung AG (DFV, Deutsche Familienversicherung), entered the pet health insurance business for dogs and cats in 2019. Since then, the company has seen sustained successful growth in this business segment. After the restructuring of the sales department in spring, the cooperation sales department was also reorganised.
This reorganisation is also showing initial successes with regard to pet health insurance. Deutsche Familienversicherung succeeded in winning A1, Austria's leading communications provider, as a new cooperation partner for the sale of pet health insurance. The cooperation with A1 started on August 8, 2022 with the distribution of DFV's pet health insurance for dogs and cats in Austria.
A1 offers DFV's pet health insurance to its approximately 8 million landline, internet and mobile customers via the company's own marketplace. The offer is available in the "Lifestyle & well-being" section under "Pet health insurance". A1click.at is the online shopping experience operated by A1 and open to everyone, with offers from A1's "trusted partners".
The marketplace is actively promoted to A1 customers through all communication channels. In the cooperation agreement with Deutsche Familienversicherung, A1 acts as a tipster. This enables A1 customers to take out insurance policies in Austria directly via the DFV.
