Eros International Media Limited announced to be presenting Rajinikanth's KOCHADAIYAAN, a Mediaone Global Entertainment Limited production, with music by AR Rahman, story and supervision by K.S. RaviKumar and direction by Soundarya R Ashwin. The shooting of the film is complete and it is in active post production. Eros & Mediaone have also strategically tied up Karbonn Mobiles to launch 500,000 Kochadaiyaan Mobiles to celebrate the release of the film. The tie-up with Karbonn 'Kochadaiyaan' mobiles will have exclusive screen savers and images from the film along with the trailer and the signature tune of the film. These special Kochadaiyaan mobiles would be released in September/October during the audio launch of the film.