Eurocell : Notice of the 2024 AGM

EUROCELL PLC

ANNUAL GENERAL MEETING

16 May 2024

THIS DOCUMENT IS IMPORTANT AND REQUIRES YOUR IMMEDIATE ATTENTION. If you are in any doubt as to the action you should take, you are recommended to immediately seek your own advice from your stockbroker, bank manager, solicitor, accountant or other independent financial adviser duly authorised under the Financial Services and Markets Act 2000. If you have sold or otherwise transferred all of your shares in Eurocell plc, please send this document and the accompanying form of proxy at once to the purchaser or transferee; or to the stockbroker, bank or other agent through whom the sale or transfer was affected, for delivery to the purchaser or transferee.

Eurocell plc

Eurocell Head Office and Distribution Centre

High View Road

Alfreton

Derbyshire

DE55 2DT

19 April 2024

Dear Shareholder

I am pleased to send you details of the forthcoming 2024 Annual General Meeting ('AGM') of Eurocell plc ('the Company'), together with the Annual Report and Accounts for the year ended 31 December 2023.

The AGM will be held on 16 May 2024 at our registered office (shown above) at 1.00pm. The following documents are enclosed with this letter:

• Notice of AGM
• Report and Accounts
• Form of proxy (and prepaid envelope)

Voting procedures

In accordance with current recommended best practice, all resolutions at the AGM will be voted by way of a poll rather than a show of hands. The Board and I consider that a poll is in accordance with good corporate governance since it allows the votes of all shareholders who have submitted a proxy form to be counted. The outcome of the vote at the AGM will be announced by way of a Stock Exchange announcement after the close of the AGM and will be published on our website: www.investors.eurocell.co.uk.

Resolutions to be proposed at the AGM

Set out below is an explanation of the resolutions set out in the notice of AGM.

Resolution 1 - To receive the Annual Report and Accounts - ordinary resolution

The Chair of the meeting will present the Annual Report and Accounts for the year ended 31 December 2023 to the AGM. A copy of the Annual Report and Accounts accompanies this notice to shareholders.

Resolution 2 - Declaration of a final dividend for the year ended 31 December 2023 - ordinary resolution

The Directors recommend a final dividend of 3.5 pence per ordinary share. If approved the dividend will be paid on 22 May 2024 to members whose names appear on the register of members at the close of business on 26 April 2024.

Resolutions 3 and 4 - Reappointment of auditors and auditors' remuneration - ordinary resolutions

Resolution 3 relates to the reappointment of PricewaterhouseCoopers LLP as auditors of the Company to hold office until the next AGM of the Company.

Resolution 4 authorises the Audit and Risk Committee of the Board to set the remuneration of the Company's auditors.

Resolution 5 - Directors' Remuneration report - ordinary resolution

In accordance with section 439 of the Companies Act 2006, shareholders are requested to approve the Directors' Remuneration Report. The Directors' Remuneration Report, which is set out on pages 98 to 115 of the Annual Report and Accounts, gives details of the Directors' remuneration for the financial year ended 31 December 2023.

The Company's auditors, PricewaterhouseCoopers LLP, have audited those parts of the Directors' Remuneration Report capable of being audited. The vote on the Directors' Remuneration Report is advisory in nature in that payments made or promised to Directors will not have to be repaid, reduced or withheld in the event that this resolution is not passed.

Resolutions 6 to 13 - Election/re-election of Directors - ordinary resolutions

In line with the UK Corporate Governance Code and the Company's Articles of Association, all of the Directors, with the exception of Frank Nelson (who has decided to step-down from the Board), will automatically retire and be proposed for election/re-election at the AGM. Resolutions 6 to 13 seek your approval to elect/re-elect these individuals as Directors of the Company.

The Board considers that each of the Non-executive Directors being put forward for election/re-election is independent and that there are no relationships or circumstances which are likely to affect their character or judgment. Biographies of all the Directors being proposed for election/re-election at the AGM can be found on pages 10 to 11 of this document and include a description of the experience and relevant qualifications of each Director, along with details of their external appointments.

Resolution 14 - Authority to allot share capital - ordinary resolution

The Companies Act 2006 provides that Directors shall only allot shares with the authority of shareholders in general meeting. The authority given to the Directors at the last annual general meeting to allot (or issue) shares pursuant to section 551 of the Companies Act 2006 expires on the date of this year's AGM.

2 Eurocell plc Annual General Meeting 2024

Resolution 14 will be proposed as an ordinary resolution for the renewal of the Directors' general authority to issue shares in the Company and to grant rights to subscribe for or to convert any security into shares in the Company up to an aggregate nominal amount of £36,565, representing approximately one third of the current issued share capital of the Company (excluding treasury shares). In addition, the resolution seeks authority for the Directors to allot shares by way of a fully pre-emptive offer up to an aggregate nominal amount of £36,565, representing a further third of the current issued share capital of the Company (excluding treasury shares). There are no present plans to allot new shares, however, the Directors consider it appropriate to maintain the flexibility that these authorities provide should suitable opportunities arise. The authorities granted under resolution 14 will expire at the next annual general meeting, or, if earlier, at the close of business on the date falling 15 months after the passing of this resolution.

The Company held 833,726 shares in treasury as at 10 April 2024, being the last practicable date prior to publication of this document.

Resolution 15 - Approval of the making of political donations - ordinary resolution

Resolution 15 will authorise the making of political donations and political expenditure. Part 14 of the Companies Act 2006 requires companies to obtain the approval of shareholders before such political donations or expenditure can be made.

Although the Company does not make what were usually regarded as political donations, it may incur expenditure on items such as sponsorship or attendance at political discussions or business liaison events organised by political parties on a non-partisan basis in order to make them aware of industry trends and key arguments affecting the industry in which the Company operates, as well as supporting the work of think tanks. Some of the Company's activities may be caught by the extended definitions of the Companies Act 2006 and this resolution is being proposed on a precautionary basis to allow the Company to continue its current activities. The policy of not giving any cash contribution to political parties or independent election candidates will continue.

Resolutions 16 and 17 - Disapplication of pre-emption rights - special resolutions

The Companies Act 2006 also provides that any allotment of new shares for cash must be made pro rata to individual shareholders' holdings, unless such provisions are disapplied under section 570 of the Companies Act 2006. The authority given to the Directors at the last annual general meeting to allot shares for cash pursuant to section 570 of the Companies Act 2006 expires on the date of this year's AGM.

Resolution 16 will be proposed as a special resolution for the renewal of the Directors' authority to allot equity securities for cash, without first offering them to shareholders pro rata to their holdings. This authority firstly facilitates issues made by way of rights to shareholders which are not strictly in accordance with section 561(1) of the Companies Act, and secondly authorises other allotments of equity securities up to a maximum aggregate nominal amount of £10,969, representing approximately 10 per cent of the current issued ordinary share capital of the Company (excluding treasury shares). This authority also allows the Directors, within the same aggregate limit, to sell for cash shares that may be held by the Company in treasury. Resolution 16 also asks shareholders to grant the Directors authority to allot or sell shares (otherwise than under paragraph (i) of the resolution) up to an aggregate nominal amount of £2,193, which represents approximately two per cent of the current issued ordinary share capital of the Company (excluding treasury shares), to be used only for the purposes of making a follow-on offer to retail investors or existing investors not allocated shares in the offer.

Resolution 17 will be proposed as a special resolution. It will, in addition to any authority granted pursuant to resolution 16 above, give the Directors authority to (i) allot equity securities or sell shares held by the Company as treasury shares free of pre-emption rights, up to a nominal value of £10,969, representing an additional 10 per cent of the issued share capital (excluding treasury shares), for transactions which the board determines to be an acquisition or other specified capital investment; and (ii) allot or sell shares up to an aggregate nominal amount of £2,193, which represents approximately two per cent of the current issued ordinary share capital of the Company (excluding treasury shares), to be used only for the purposes of making a follow-on offer to retail investors or existing investors not allocated shares in the offer.

The disapplication authority proposed by resolutions 16 and 17 is in line with institutional shareholder guidance and, in particular, with the Pre-Emption Group's Statement of Principles (the "Pre-Emption Principles").

The Board confirms, in accordance with the Pre-Emption Principles, that to the extent that the authority in paragraph (i) of resolution 17 is used for an issue of ordinary shares in addition to the amount referred to at paragraph (ii) of resolution 16, it intends that it will only be used in connection with an acquisition or specified capital investment which is announced contemporaneously with the issue, or which has taken place in the preceding 12-month period and is disclosed in the announcement of the issue.

The authority sought by the Directors in both resolution 16 and 17 extends the authority to allot shares representing up to a further two per cent of issued ordinary share capital (excluding treasury shares) in each case for the purposes of a follow-on offer. The Pre-Emption Principles provide for this as a possible means of enabling smaller and retail shareholders in the Company to participate in a non-pre-emptive equity issue when it may not be possible (for timing or other reasons) for them to participate in a particular placing being undertaken. The Pre-Emption Principles set out the expected features of any such follow-on offer, including in relation to qualifying shareholders, monetary caps on the amount qualifying shareholders can subscribe and the issue price of the shares. The Directors confirm their intention to follow the expected features of any follow-on offer set out in paragraph 3 of Part 2B of the Pre-Emption Principles.

The aggregate nominal amount to be allotted under resolutions 16 and 17 combined represents 24 per cent of the issued share capital of the Company (excluding treasury shares) as at 10 April 2024, being the latest practicable date prior to the publication of this Notice.

In respect of resolutions 16 and 17, the Directors confirm their intention to follow the provisions Pre-Emption Principles wherever practicable and to follow the shareholder protections set out in paragraph one of Part 2B of the Pre-Emption Principles, including consulting with major shareholders (to the extent reasonably practicable and permitted by law) in advance of the Directors exercising their authority under either resolution 16 and/or resolution 17 to issue shares, except in connection with routine allotments under employee share schemes.

The Directors have no present intention of exercising either of the authorities granted by resolutions 16 or 17 but they consider their grants to be appropriate in order to preserve maximum flexibility in the future.

To reflect best practice, as set out in the Pre-Emption Group's template resolutions published in November 2022, resolutions 16 and 17 are proposed as two separate resolutions.

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The authorities granted under resolutions 16 and 17 will expire at the next annual general meeting, or, if earlier, at the close of business on the date falling 15 months after the passing of the relevant resolution.

Resolution 18 - Market purchase of own shares - special resolution

Resolution 18 is for the renewal of the Company's authority to purchase its own shares in the market during the period until the next annual general meeting of the Company for up to 10,969,731 ordinary shares, representing approximately 10 per cent of the issued ordinary share capital of the Company (excluding treasury shares). The price payable shall not be more than 105 per cent of the average market value of an ordinary share in the Company taken from the Daily Official List of London Stock Exchange plc for the five business days immediately preceding the day on which such share is contracted to be purchased and in any event not higher than an amount equal to the higher of the price of the last independent trade of an ordinary share in the Company and the highest current independent bid for an ordinary share in the Company as derived from the Daily Official List of London Stock Exchange plc and not less than 0.1p per share, being the nominal value of the ordinary shares.

The Company renewed its general authority to purchase its own shares at the 2023 annual general meeting ('2023 Authority') and on

23 January 2024 announced its intention to launch a share buyback programme for up to a maximum consideration of £5 million ('the Buyback'). Purchases of the Company's shares pursuant to the Buyback commenced on the same date. The purpose of the Buyback is to reduce the share capital of the Company and enhance earnings per share.

As at 10 April 2024, being the last practicable date prior to the publication of this document, the Company had repurchased 2,397,866 ordinary shares pursuant to the Buyback in accordance with the 2023 Authority. If resolution 18 is passed, repurchases made pursuant to the Buyback following the AGM will be made in accordance with the authority sought by this resolution.

In addition to the exercise of the authority in relation to the Buyback, it is the Directors' intention only to exercise the authority to purchase the Company's shares for the purpose of employee share schemes or where it would increase the earnings per share of those ordinary shares that are not re-purchased. This power will only be used if the Directors consider that to do so would be in the best interests

of shareholders generally. Save to the extent purchased pursuant to the regulations concerning treasury shares, any ordinary shares purchased in this way will be cancelled and the number of shares in issue will be accordingly reduced. The Company may hold in treasury any of its own ordinary shares that it purchases pursuant to the relevant regulations and the authority conferred by this resolution. This would give the Company the ability to re-issue treasury shares quickly and cost effectively and would provide the Company with greater flexibility in the management of its capital base.

This authority will expire at the conclusion of the next annual general meeting, or, if earlier, at the close of business on the date falling 15 months after the passing of this resolution.

As at 10 April 2024, being the last practicable date prior to the publication of this document, options to subscribe for a total of 6,789,671 ordinary shares were outstanding under the Company's employee share schemes representing approximately 6.2% of the issued share capital (excluding treasury shares) of the Company at that date. If the 2023 Authority and the authority sought by this resolution were to be exercised in full, these would represent 7.6% of the issued share capital of the Company (excluding treasury shares).

Resolution 19 - Calling general meetings on 14 clear days' notice - special resolution

Section 307A of the Companies Act 2006 provides that a general meeting of a "traded company" must be called by at least 21 days' notice but may be called by at least 14 days' notice if three conditions are met.

The three conditions are that:

1. the meeting is not an annual general meeting;
2. the company offers "the facility for shareholders to vote by electronic means accessible to all shareholders". This condition is met if there is a facility to appoint a proxy by means of a website; and
3. shareholders have approved the holding of general meetings on 14 clear days' notice by passing a special resolution at the previous annual general meeting or at a general meeting held since then.

The Directors consider it desirable that they have the option to call general meetings of the Company, other than the annual general meeting, on at least 14 clear days' notice if there are circumstances where that is appropriate. If passed, resolution 19 will implement this proposal and the authority of this resolution will expire at the conclusion of the next annual general meeting.

Action to be taken

You are requested to complete and return the Form of Proxy in accordance with the instructions printed on it so that it arrives no later than 1.00pm on 14 May 2024. Shareholders may also submit Proxy Forms through CREST, where applicable, in accordance with the instructions in the Notice of AGM.

Recommendation

The Board considers the resolutions to be proposed at the AGM to be in the best interests of the Company and its shareholders as a whole. The Directors unanimously recommend that you vote in favour of the resolutions as they intend to do in respect of their own beneficial holdings.

Yours sincerely,

Derek Mapp

Chair

4 Eurocell plc Annual General Meeting 2024

EUROCELL PLC ('THE COMPANY')

Notice of Annual General Meeting

NOTICE IS HEREBY GIVEN that the Annual General Meeting of the Company will be held at Eurocell Head Office and Distribution Centre, High View Road, Alfreton, Derbyshire DE55 2DT on 16 May 2024 at 1.00pm to consider and, if thought fit, pass resolutions 1 to 15 as ordinary resolutions and resolutions 16 to 19 as special resolutions.

ORDINARY RESOLUTIONS

Reports and Accounts

1. To receive and adopt the accounts for the year ended 31 December 2023, together with the Reports of the Directors and of the Auditors thereon.

Dividend

2. To declare a final dividend for the year ended 31 December 2023 of 3.5p per ordinary share, to be paid on 22 May 2024 to members whose names appear on the register of members at the close of business on 26 April 2024.

Auditors

1. To re-appoint PricewaterhouseCoopers LLP as auditors to the Company, to hold office until the conclusion of the next general meeting at which accounts are laid before the Company.
2. To authorise the Audit and Risk Committee of the Company to determine the remuneration of the auditors of the Company.

Directors' remuneration

5. To approve the Directors' Remuneration Report for the year ended 31 December 2023 (other than Part A which is a summary of the Company's remuneration policy) as set out in the Company's Annual Report and Accounts for the year ended 31 December 2023.

Directors

1. To re-elect as a Director Derek Mapp, who retires in accordance with Article 112 of the Company's Articles of Association.
2. To re-elect as a Director Kate Allum, who retires in accordance with Article 112 of the Company's Articles of Association.
3. To re-elect as a Director Iraj Amiri, who retires in accordance with Article 112 of the Company's Articles of Association.
4. To re-elect as a Director Alison Littley, who retires in accordance with Article 112 of the Company's Articles of Association.
5. To elect as a Director Angela Rushforth, who retires in accordance with Article 112 of the Company's Articles of Association.
6. To re-elect as a Director Michael Scott, who retires in accordance with Article 112 of the Company's Articles of Association.
7. To elect as a Director Will Truman, who retires in accordance with Article 112 of the Company's Articles of Association.
8. To re-elect as a Director Darren Waters, who retires in accordance with Article 112 of the Company's Articles of Association.

Directors' authority to allot shares

14. That, the Board be and it is hereby generally and unconditionally authorised pursuant to section 551 of the Companies Act 2006 (in substitution for any existing authority to allot shares):

1. subject to and in accordance with Article 15 of the Articles of Association of the Company, to allot shares in the Company and to grant rights to subscribe for or to convert any security into shares in the Company up to an aggregate nominal amount of £36,565; and further
2. to exercise all powers of the Company to allot equity securities (within the meaning of section 560 of the said Act) in connection with a fully pre-emptive offer in favour of ordinary shareholders where the equity securities respectively attributable to the interests of all ordinary shareholders are proportionate (as nearly as may be) to the respective numbers of ordinary shares held by them up to an aggregate nominal amount of £36,565,

provided that such authority shall expire at the end of the next annual general meeting of the Company after the passing of this resolution (or, if earlier, at the close of business on the date falling 15 months after the passing of this resolution), save that the Company may before such expiry make an offer or agreement which would or might require such shares to be allotted or rights to subscribe for or convert securities into shares to be granted after such expiry, and the Board may allot shares and grant rights to subscribe or convert securities into shares in pursuance of such offer or agreement as if the authority conferred by this resolution had not expired.

Political donations

15. That, the Company be authorised to make donations to political parties, to independent election candidates and to political organisations and to incur political expenditure (in each case as defined in Part 14 of the Companies Act 2006) not exceeding £10,000 in total during the period of one year beginning on the date of the 2024 Annual General Meeting.

Eurocell plc Annual General Meeting 2024

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EUROCELL PLC ('THE COMPANY')

Notice of Annual General Meeting continued

SPECIAL RESOLUTIONS

General authority to disapply pre-emption rights

16. That, if resolution 14 as set out in the notice of this meeting is passed, and in accordance with Article 16 of the Articles of Association of the Company, the Board be authorised pursuant to section 570 of the Companies Act 2006 to allot equity securities (as defined

in section 560 of the said Act) for cash under the general authority conferred by resolution 14 as set out in the notice of this meeting and/or empowered pursuant to section 573 of the said Act to sell ordinary shares (as defined in section 560 of the said Act) held by

the Company as treasury shares (as defined in section	724 of the said Act) for cash, as if section 561(1) of the said Act did not apply
to such allotment or sale, such authority to be limited:

1. to the allotment of equity securities or sale of treasury shares in connection with or pursuant to an offer by way of rights, open offer or other pre-emptive offer to the holders of shares in the Company and other persons entitled to participate therein in proportion (as nearly as practicable) to their respective holdings, subject to such exclusions or other arrangements as the Directors may consider necessary or expedient to deal with fractional entitlements or legal or practical problems under the laws of any territory or the regulations or requirements of any regulatory authority or any stock exchange in any territory; and
2. to the allotment of equity securities or sale of treasury shares otherwise than under paragraph (i) above, up to a nominal amount of £10,969; and
3. to the allotment of equity securities or sale of treasury shares (otherwise than under paragraphs (i) or (ii)) above up to a nominal amount equal to 20 per cent of any allotment of equity securities or sale of treasury shares from time to time under paragraph
   (ii) above, such authority to be used only for the purposes of making a follow-on offer which the Board of the Company determines to be of a kind contemplated by paragraph 3 of Section 2B of the Statement of Principles on Disapplying Pre-Emption Rights most recently published by the Pre-Emption Group prior to the date of this notice,

such authority to expire at the end of the next annual general meeting of the Company after the passing of this resolution (or, if earlier, at the close of business on the date falling 15 months after the passing of this resolution), but in each case prior to its expiry, the Company may make offers or enter into agreements, which would or might require equity securities to be allotted (and treasury shares to be sold) after the authority expires, and the Board may allot equity securities (and sell treasury shares) under any such offer or agreement as if the authority had not expired.

Additional authority to disapply pre-emption rights for the purpose of acquisitions or capital investments

17. That, if resolution 14 as set out in the notice of this meeting is passed, and in accordance with Article 16 of the Articles of Association of the Company, the Board be authorised pursuant to section 570 of the Companies Act 2006, in addition to any authority granted under resolution 16 as set out in the notice of this meeting, to allot equity securities (as defined in section 560 of said Act) for cash under the authority given by that resolution and/or to sell ordinary shares held by the Company as treasury shares for cash as if section 561(1) of the said Act did not apply to any such allotment or sale, such authority to be limited:

1. to the allotment of equity securities or sale of treasury shares up to a nominal amount of £10,969, such authority to be used only for

the purposes of financing (or refinancing, if the authority is to be used within 12 months after the original transaction) a transaction which the Board of the Company determines to be either an acquisition or a specified capital investment of a kind contemplated by the Statement of Principles on Disapplying Pre-Emption Rights most recently published by the Pre-Emption Group prior to the date of this notice; and

1. to the allotment of equity securities or sale of treasury shares (otherwise than under paragraph (i) above) up to a nominal amount equal to 20 per cent of any allotment of equity securities or sale of shares from time to time under paragraph (i) above, such authority to be used only for the purposes of making a follow-on offer which the Board of the Company determines to be of a kind contemplated by paragraph 3 of Section 2B of the Statement of Principles on Disapplying Pre-Emption Rights most recently published by the Pre-Emption Group prior to the date of this notice,

such authority to expire at the end of the next annual general meeting of the Company after the passing of this resolution (or, if earlier, at the close of business on the date falling 15 months after the passing of this resolution) but in each case, prior to its expiry the Company may make offers, and enter into agreements, which would, or might, require equity securities to be allotted (and treasury shares to be sold) under any such offer or agreement as if the authority had not expired.

6 Eurocell plc Annual General Meeting 2024

Authority to purchase own shares

18. That, the Company be generally and unconditionally authorised, pursuant to Article 9 of the Articles of Association of the Company and pursuant to section 701 of the Companies Act 2006, to make market purchases (as defined in section 693(4) of the Companies Act 2006) of up to 10,969,731 ordinary shares of 0.1p each in the capital of the Company (being approximately 10 per cent of the current issued ordinary share capital of the Company, excluding treasury shares) on such terms and in such manner as the Directors of the Company may from time to time determine, provided that:

1. the amount paid for each share (exclusive of expenses) shall not be more than the higher of:
2. 1. 105 per cent of the average market value of an ordinary share in the Company taken from the Daily Official List of London Stock Exchange plc for the five business days immediately preceding the day on which such share is contracted to be purchased; and
   2. an amount equal to the higher of the price of the last independent trade of an ordinary share in the Company and the highest current independent bid for an ordinary share in the Company as derived from the Daily Official List of London Stock Exchange plc;

1. the minimum price which may be paid for each ordinary share is 0.1p per share; and
2. the authority herein contained shall expire at the conclusion of the next annual general meeting of the Company or, if earlier, at the close of business on the date falling 15 months after the passing of this resolution, provided that the Company may, before such expiry, make a contract to purchase its own shares which would or might be executed wholly or partly after such expiry, and the Company may make a purchase of its own shares in pursuance of such contract as if the authority hereby conferred had not expired.

Notice of general meetings

19. That, as permitted by section 307A of the Companies Act 2006 any general meeting of the Company (other than the annual general meeting of the Company) shall be called by notice of at least 14 clear days in accordance with the provisions of the Articles of Association of the Company provided that the authority of this resolution shall expire at the conclusion of the next annual general meeting of the Company.

By Order of the Board

Paul Walker

Group Company Secretary

19 April 2024

Registered Office:

Eurocell Head Office and Distribution Centre

High View Road

Alfreton

Derbyshire

DE55 2DT

Eurocell plc Annual General Meeting 2024

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NOTES

1. Any member entitled to attend and vote at the AGM is entitled to appoint one or more proxies (who need not be a member of the Company) to attend and, on a poll, to vote instead of the member. Completion and return of a form of proxy will not preclude a member from attending and voting at the meeting in person, should they subsequently decide to do so.
2. The right to appoint a proxy does not apply to persons whose shares are held on their behalf by another person and who have been nominated to receive communications from the Company in accordance with section 146 of the Companies Act 2006 ('nominated persons'). Nominated persons may have a right under an agreement with the registered shareholder who holds the shares on their behalf to be appointed (or to have someone else appointed) as a proxy. Alternatively, if nominated persons do not have such a right, or do not wish to exercise it, they may have a right under such an agreement to give instructions to the person holding the shares as to the exercise of voting rights.
3. In order to be valid, any form of proxy and power of attorney or other authority under which it is signed, or a notarially certified or office copy of such power or authority, must reach the Company's Registrars, Equiniti Limited, Aspect House, Spencer Road, Lancing, West Sussex BN99 6DA by 1.00pm on 14 May 2024 or, in the case of any adjournment, not less than 48 hours (excluding any part of a day which is a non-working day) before the time of any adjournment of the meeting.
   CREST shareholders who wish to appoint a proxy or proxies through the CREST electronic proxy appointment service may do so for the AGM to be held on 16 May 2024 and any adjournment(s) thereof by using the procedures described in the CREST manual which can be viewed at www.euroclear.com. CREST personal shareholders or other CREST sponsored shareholders, and those CREST shareholders who have appointed a voting service provider(s), should refer to their CREST sponsor or voting service provider(s), who will be able to take the appropriate action on their behalf.

In order for the appointment of a proxy or instruction made by means of CREST to be valid, the appropriate CREST message

(a 'CREST Proxy Instruction') must be properly authenticated in accordance with Euroclear's specifications and must contain the information required for such instructions, as described in the CREST Manual. The message (regardless of whether it constitutes the appointment of a proxy, the revocation in appointment of a proxy or an amendment to the instruction given to a previously appointed proxy) must, in order to be valid, be transmitted so as to be received by the issuer's agent (ID RA19) by the latest time(s) for receipt of proxy appointments specified above. For this purpose, the time of receipt will be taken to be the time (as determined by the timestamp applied to the message by the CREST Applications Host) from which the issuer's agent is able to retrieve the message by enquiry to CREST in the manner prescribed by CREST. After this time, any change of instructions to a proxy appointed through CREST should be communicated to the appointed proxy by other means.

CREST shareholders (and, where applicable, their CREST sponsors or voting service providers) should note that Euroclear does not make available special procedures in CREST for any particular messages. Normal system timings and limitations will therefore apply in relation to the input of CREST Proxy Instructions. It is the responsibility of the CREST shareholder concerned to take (or, if the CREST shareholder is a CREST personal shareholder or sponsored shareholder or has appointed a voting service provider, to procure that his/her CREST sponsor or voting service provider takes) such action as shall be necessary to ensure that a message is transmitted by means of the CREST system by any particular time. In this connection, CREST shareholders (and, where applicable, their CREST sponsors or voting service providers) are referred, in particular, to those sections of the CREST manual concerning practical limitations of the CREST system and timings.

1. The Company may treat as invalid a CREST Proxy Instruction in the circumstances set out in regulation 35(5)(a) of the Uncertificated Securities Regulations 2001.
2. If you are an institutional investor you may be able to appoint a proxy electronically via the Proxymity platform, a process which has been agreed by the Company and approved by the Registrar. For further information regarding Proxymity, please go to www.proxymity.io. Your proxy must be lodged by 1.00pm on 14 May 2024 in order to be considered valid. Before you can appoint a proxy via this process you will need to have agreed to Proxymity's associated terms and conditions. It is important that you read these carefully as you will be bound by them and they will govern the electronic appointment of your proxy.
3. Any member attending the general meeting is entitled, pursuant to section 319A of the Companies Act 2006 to ask any question relating to the business being dealt with at the meeting. The Company will answer any such questions unless (i) to do so would interfere unduly with the preparation for the meeting or involve the disclosure of confidential information; or (ii) the answer has already been given on a website in the form of an answer to a question; or (iii) it is undesirable in the interests of the Company or the good order of the meeting that the question be answered.

8 Eurocell plc Annual General Meeting 2024

7. From the date of this notice and for the following two years the following information will be available on the Company's website and can be accessed at www.investors.eurocell.co.uk:

1. the matters set out in this Notice of Meeting;
2. the total numbers of shares in the Company and shares of each class, in respect of which members are entitled to exercise voting rights at the meeting; and
3. the totals of the voting rights that members are entitled to exercise at the meeting in respect of the shares of each class.

Any members' statements, members' resolutions and members' matters of business received by the Company after the date of this notice will be added to the information already available on the website as soon as reasonably practicable and will also be made available for the following two years.

1. A form to be used for appointing a proxy or proxies for this meeting to vote on your behalf is enclosed with this notice. In the case of joint holders, any one holder may vote. If more than one holder is present at the meeting, only the vote of the senior will be accepted, seniority being determined in the order in which the names appear on the register.
2. The right of members to vote at the AGM is determined by reference to the register of members. As permitted by section 360B(3) of the Companies Act 2006 and Regulation 41 of the Uncertificated Securities Regulations 2001, shareholders (including those who hold

shares in uncertificated form) must be entered on the Company's share register at 6.30pm on 14 May 2024 in order to be entitled to attend and vote at the AGM. Such shareholders may only cast votes in respect of shares held at such time. Changes to entries on the relevant register after that time shall be disregarded in determining the rights of any person to attend or vote at the meeting.

1. Copies of the service contracts and letters of appointment of each of the Directors will be available for inspection at the registered office of the Company during usual business hours on any weekday (Saturdays and public holidays excluded) and at the place of the AGM from at least 15 minutes prior to and until the conclusion of the AGM.
2. Biographical details of each Director who is being proposed for re-appointment or re-election by shareholders, including their membership of Board committees, are set out on pages 74 and 75 of the Annual Report and Accounts, and also included on pages 10 to 11 of this document.
3. The total number of ordinary shares of 0.1p in issue as at 10 April 2024, being the last practicable day prior to the publication of this document, was 110,531,044 ordinary shares and there were 833,726 shares held in treasury. As at 10 April 2024, the total level of voting rights was 109,697,318.
4. Voting on all resolutions will be conducted by way of a poll. As soon as practicable following the AGM, the results of the voting at the meeting and the numbers of proxy votes cast for and against and the number of votes actively withheld in respect of each of the resolutions will be announced via a Stock Exchange announcement and also placed on the Company's website: www.investors.eurocell.co.uk.
5. A member of the Company which is a corporation may authorise a person or persons to act as its representative(s) at the meeting. In accordance with the provisions of the Companies Act 2006, each such representative may exercise (on behalf of the corporation) the same powers as the corporation could exercise if it were an individual member of the Company, provided that they do not do so in relation to the same shares.
6. Pursuant to Chapter 5 of Part 16 of the Companies Act 2006 (sections 527 to 531), where requested by either a member or members having a right to vote at the meeting and holding at least 5 per cent of total voting rights of the Company or at least 100 members having a right to vote at the meeting and holding, on average, at least £100 of paid up share capital, the Company must publish on its website, a statement setting out any matter that such member or members propose to raise at the AGM relating to the audit of the Company's accounts (including the auditor's report and the conduct of the audit) that are to be laid before the AGM.
   Where the Company is required to publish such a statement on its website it may not require the members making the request to pay any expenses incurred by the Company in complying with the request, it must forward the statement to the Company's auditors no later than the time the statement is made available on the Company's website, and the statement may be dealt with as part of the business of the AGM.
   A member or members wishing to request publication of such a statement on the Company's website must send the request to the Company in hard copy form to the Company Secretary at the Company's registered office, the request must be signed by you. The request must either set out the statement in full or, if supporting a statement sent by another member, clearly identify the statement which is being supported, and be received by the Company at least one week before the AGM.

Eurocell plc Annual General Meeting 2024

9

DIRECTORS' BIOGRAPHICAL DETAILS

Derek Mapp		Darren Waters		Michael Scott
Non-executive Chair		Chief Executive		Chief Financial Officer

Kate Allum		Alison Littley		Iraj Amiri
Independent Non-executive Director		Senior Independent Non-executive		Independent Non-executive Director
		Director

Will Truman		Angela Rushforth
Independent Non-executive Director		Independent Non-executive Director

10 Eurocell plc Annual General Meeting 2024