(via NewsDirect)
These achievements have broadened Futura's global distribution network to approximately 80%, excluding
The specific launch date in the US with Haleon remains undisclosed due to competitive sensitivities, targeted within a year from the end of February. Pre-launch processes involve ensuring manufacturing capacity, engaging key opinion leaders, product positioning considering cultural sensitivities, and aligning with retailer schedules.
Objectives for this year include expanding into at least 14 new countries in the first half, exploring opportunities in
Barder, reflecting on Futura's transition from a loss-making R&D firm to a pathway towards profitability, expresses optimism for continued progress in 2024.
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