Green Hygienics Holdings Inc. has appointed Dr. Francesca Serraino Fiory as the Company’s new Chief Scientific Officer. Dr. Serraino Fiory will oversee product development, accelerating the Company’s multibrand portfolio, and manage R&D efforts under the Company’s wholly owned biotechnology subsidiary, TruLife Biotech. She will also lead collaborative partnerships with research centers and academic institutions and drive sustainable growth by guiding the Company across the global regulatory landscape. In this role, Dr. Serraino Fiory oversaw the Italian regulatory medical, quality, pharmacovigilance and legal team of Perrigo Pharma Italia. She also led the Italian affiliate’s portfolio, which included medicinal products, cosmetic products, medical devices, food supplements, biocides and veterinary products. During a career that spanned two decades of side-by-side work with European Health Authorities and the FDA, she developed a keen knowledge of the pharmaceutical environment, medicinal products, herbals, medical devices, cosmetics and food supplements. Dr. Serraino Fiory is also a Certified Nutritional Consultant, Clinical Master Herbalist, Clinical Aromatherapist and Certified Holistic Health Practitioner in Traditional Chinese Medicine. She is currently attending the DACM program at Pacific College of Health and Science in San Diego to become a Doctor in Acupuncture and Chinese Medicine. Her firsthand and inside experience with both Eastern and Western Medicine has led her to cultivate a 360-degree perspective on the best practices for achieving and maintaining optimum health.