Hyphens Pharma International Limited announced a collaboration with 7-Eleven Singapore, the largest convenience store network in the country, to sell its homegrown brand of Ocean Health® supplements at selected 7-Eleven stores in Singapore. Selected Ocean Health® supplements are currently on sale in 112 7-Eleven convenience stores islandwide. These Ocean Health® products include the full range of Joyful Gummies 1, and bestsellers like Probiotic Fastmelt, Omega 3 Fish Oil, and Buffered C. The Group believes that the products' easy-to-consume formats, especially the gummies and fast melt powder, are ideal for the health needs of 7-Eleven's varied shoppers, such as office executives, neighbourhood dwellers, and fleet-footed tourists.

This collaboration marks the first time the Group is entering the convenience store distribution channel and the first collaboration with 7-Eleven Singapore at their own invitation. The presence of Ocean Health® products at 7-Eleven convenience stores will further increase the market visibility and market penetration for the brand.