JD com : Star Rocker Wang Feng Becomes Chief Livestreaming Officer of JD.com
July 13, 2020 at 06:01 am EDT
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by Yuchuan Wang
On July 13th, JD announced that Chinese rocker Wang Feng, will join JD Live exclusively as Chief Livestreaming Officer for JD's flash sales. His first e-commerce livestream on JD will be on July 15th, after which he will continue long-term and frequent livestreams going forward.
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Wang is known in China not only as a rocker, but also as the husband of world famous actress Zhang Ziyi. As Chief Livestreaming Officer, he will fully participate in the product selection process and try the products to ensure that only high quality goods are recommended to consumers. JD's strong supply chain ability will further guarantee consumers' shopping experience.
During this year's 618 Grand Promotion, JD invited over 300 celebrities into its livestreaming room and brought rock concerts and musical festivals online through JD Live, its livestreaming platform. The company is committed to bringing more fun and value to consumers and brand owners, in addition to selling products.
(yuchuan.wang@jd.com)
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JD.com Inc. published this content on 13 July 2020 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 13 July 2020 10:00:08 UTC
JD.com, Inc. is the No. 2 Chinese consumer Internet sales platform. In parallel to this activity, the group has developed a marketplace to connect third-party sellers with customers. Net sales break down by activity as follows:
- sale of products (85.7%): consumer electronic goods and electrical household goods (60.4% of net sales; computers and peripherals, digital products, mobile phones, TVs, players, loudspeakers, cameras, digital video cameras, games consoles, etc.) and other (39.6%; clothing and accessories, household goods, luxury products, home accessories, personal beauty products, cosmetics, food, media products, leisure goods, sports equipment, etc.);
- services (14.3%).