Kao Corporation have developed a decoration processing technology that can design products according to the consumers' needs and a dynamic cell production technology that enables efficient high-mix low-volume manufacturing by optimization of floating linear technology1 in collaboration with B&R K.K. and Kyoto Seisakusho Co., Ltd.

The new never-before-seen production system will begin operation in 2023.

Kao promotes ESG-driven Yoki-Monozukuri2 that contributes to a resource-circulating society by delivering only what is needed through providing personalized products that can offer new value and realizing high-mix manufacturing with a high degree of freedom.

In the past, Kao has used its distinctive technologies as a base and has received support for many products created through mass production. However, now it is necessary to reform the speed and quality of manufacturing in response to consumers' diversifying needs.

The newly constructed decoration processing technology system utilizes movement of components that move, rotate and tilt freely and with high precision in six directions by floating linear technology. Because of this system, starting with cosmetics, we will be able to provide unprecedentedly valuable products and services that meet the needs of each individual consumer, and accelerate the shift to personalized marketing.

In addition, the highly adaptable transfer technology of the floating linear system enables flexible and rapid product changeovers. Complex simultaneous high-mix manufacturing can be achieved such as putting products with different filling methods and processing speeds into one production line at the same time and changing the processing order depending on manufacturing speed. In the future, we can expect significant functional expansion by promoting the integration of smart features, such as introducing AI, digitally connecting and linking pre- and post-processes.

Kao aims to build a sustainable supply chain through the realization of flexible and efficient production by actively utilizing cutting-edge technology and promoting DX.

About Kao

Kao creates high-value-added products and services that provide care and enrichment for the life of all people and the planet. Through its portfolio of over 20 leading brands such as Attack, Biore, Goldwell, Jergens, John Frieda, Kanebo, Laurier, Merries, and Molton Brown, Kao is part of the everyday lives of people in Asia, Oceania, North America, and Europe. Combined with its chemical business, which contributes to a wide range of industries, Kao generates about 1,420 billion yen in annual sales. Kao employs about 33,500 people worldwide and has 135 years of history in innovation.

Contact:

Tel: +81-3-3660-7043

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