Conversion Labs, Inc. announced that on January 20, 2020, the Board of Directors the company approved the transition of Mr. Sean Fitzpatrick from the role of the company’s Chief Acquisition Officer, to the role of President of LegalSimpli Software, LLC, (LegalSimpli). Mr. Fitzpatrick has previously served as President of LegalSimpli prior to his appointment as Chief Acquisition Officer of the company. Mr. Fitzpatrick’s transition is not a result of any disagreement with the company on any matter relating to the company’s operations, policies or practices. He remains an extremely valuable member of Conversion Labs’ executive team, but due to the strong growth of PDF Simpli, the company and Mr. Fitzpatrick believes his efforts should be focused on this segment of the business. On January 20, 2020, in connection with the CAO Transition, the Board appointed Mr. Nicholas Alvarez as Chief Acquisition Officer, effective January 20, 2020. Nicholas Alvarez is an accomplished executive in the digital marketing space. He is responsible for overseeing Conversion Labs’ customer acquisition efforts including media buying and advertising strategy across all brands, excluding PDF Simpli. Prior to Conversion Labs, he worked at agencies Cheviot Capital and Internet Brands, managing over $100 million in paid media budgets. From 2015-2016 he was a digital marketing specialist for Internet Brands and worked on sites such as Lawyers.com, Carsdirect.com, among others. From 2016-2018 he worked as a Head Media Buyer at Cheviot Capital, and from 2018 to the present has served as Head of Customer Acquisition at Conversion Labs. Mr. Alvarez and the company will continue to operate under the employment agreement (the Alvarez Employment Agreement) entered into on July 26, 2018 with a three year term.
LifeMD, Inc. is a direct-to-patient telehealth company, which provides comprehensive virtual and in-home healthcare. The Company operates through two segments: Telehealth and WorkSimpli. Telehealth segment is engaged in telehealth platform, which integrates a clinician-centric electronic medical record (EMR) system, algorithms for case-load balancing and scheduling, customer relationship management functionality, asynchronous communication, secure synchronous, cloud pharmacy and more. Its technology platform, combined with its 50-state affiliated provider network, enables the management of virtual treatment offerings across various health conditions, including, dermatology, urgent and primary care, chronic care management, dermatology, chronic care management and other. Its WorkSimpli segment offers workplace and document services. This segment offers PDFSimpli an online software as a service platform that allows users to create, edit, convert, sign and share PDF documents.
LIFEMD, INC. 
