LINK Mobility extended partnership cooperations with both Meta and Microsoft. LINK is now one of Meta’s selected providers for WhatsApp, a step up from the previous partner level. A partner of Meta since 2019, the upgraded status will further enhance WhatsApp adoption among LINK’s 51,000 enterprise customers and drive new customer acquisitions.

LINK is currently rolling out conversational ecommerce services connected to the popular WhatsApp channel to several retailers, including the fashion retailer Mango. In addition, LINK is experiencing strong demand from customers looking to move traditional paper print over to digital marketing flyers on WhatsApp. LINK has also entered a partnership with Microsoft as an integrated SMS supplier for its Dynamics 365 Marketing and Sales solutions.

The integration offers companies with the CRM solution a seamless and cost-effective way to communicate with their customers.