Liberator, Inc. announced that its Board of Directors has appointed Michael Kane as Executive Vice President, effective February 22, 2012. Mr. Kane, 40, joined the company in July, 2009 as Chief Marketing Officer. Prior to joining the company, and from 2002 to 2006, Mr. Kane held the position of President and Founder of The Sellutions Group, LLC. Prior to forming The Sellutions Groups, LLC, Mr. Kane spent over 10 years in various executive leadership roles with both manufacturing and technology companies. The company also announced that its Board of Directors has appointed James M. Blanchard as Senior Vice President - Business Development, effective February 22, 2012. Mr. Blanchard, age 49, joined the company in November, 2010 in a business consulting role and became Vice President, Sales in December 2010. Prior to joining the company, and from 2001, Mr. Blanchard was Managing Partner and President of Inspedia, LLC. Mr. Blanchard was appointed to his current position because of his background in sales and customer service management, and mergers and acquisitions.
Luvu Brands, Inc. designs, manufactures and markets a portfolio of consumer lifestyle brands through the Companyâs websites, online mass merchants and specialty retail stores worldwide. The Companyâs brands include Liberator, a brand category of products for enhancing sensuality and intimacy; Avana, Top-of-Bed Comfort products and inclined bed therapy products, assistive in relieving medical conditions associated with acid reflux, surgery recovery and chronic pain; and Jaxx, a diverse range of casual fashion daybeds, sofas and beanbags made from virgin and re-purposed polyurethane foam. These products are sold through the Companyâs websites, online mass merchants and retail stores worldwide. The Companyâs various products are offered flat-packed and either roll or vacuum compressed to save on shipping and reduce its carbon footprint. The Companyâs e-commerce websites include liberator.com, jaxxbeanbags.com and avanacomfort.com.