Hall of Fame Resort & Entertainment Company has signed an agreement with Molson Coors Beverage Company (“MCBC”) to make it a proud partner of the Village. As part of the marketing partnership, sports fans, concert goers, and guests of the wide variety of other events and programming offered at the Stadium can enjoy the Coors Light Zone branded area located within the Extra Point Plaza and onsite promotions at the Stadium during the Pro Football Hall of Fame Game and HOFV events throughout the year. Becoming partners in safety is also a priority and part of this agreement.

Guests will be encouraged to drink responsibly through a $5 discount pass for a Lyft ride.