Natura Cosmeticos : Notice to Market - Official Letter 715/2017-SAE - Natura

NATURA COSMÉTICOS S.A.

Brazilian Federal Taxpayer (CNPJ) No. 71.673.990/0001-77 Corporate Registry (NIRE) 35.300.143.183

Publicly held Company

We make reference to the Official Letter 715/2017 - SAE sent by the Issuers Supervision Superintendence (Superintendência de Acompanhamento de Empresas) of BM&FBOVESPA S.A. - Bolsa de Valores, Mercadorias e Futuros acting within the scope of the Cooperation Agreement executed with the Brazilian Securities Commission - CVM (Comissão de Valores Mobiliários), which requests us to clarify the specific topics transcribed below:

"April 25, 2017 715/2017-SAE

Natura Cosméticos S.A. Attn. Mr. José Roberto Lettiere Investor Relations Officer

Ref.: Request of clarifications regarding news report

Dear Messrs.,

In a news report published by Valor Econômico newspaper on April 25, 2017, is mentioned, among other information, that L'Oréal chose Natura and other private equity companies as bidders for the next round of auction for The Body Shop.

We did not identify this information in the documents sent by this company through the Empresas.NET system. If this was sent, please inform the respective document and pages that contain such information and the date and time in which they were sent.

It is worth mentioning that the company must disclose periodic information, eventual and other information of interest to the market, through the Empresas.NET system, guaranteeing its wide and immediate dissemination and fair treatment of its investors and other market participants.

That being said, we request clarification until April 26, 2017, with the confirmation or otherwise, as well as other information considered important, without prejudice to the provisions set forth in the sole paragraph of article 6 of CVM Instruction No. 358/02.

The answer of the company must be delivered through the IPE module selecting the Category: Material Fact or Category: Notice to the Market, and Type: Clarifications over CVM/Bovespa consultation and, following, the Subject: News report published in the media, which will result in the simultaneous transmission of the file to BM&FBOVESPA and CVM. The option to answer through a Material Fact does not prevent CVM assessment over the responsibilities of the untimely disclosure, pursuant to CVM Instruction No. 358/02.

We emphasize the obligation to inquire the company's management and controlling shareholders, with the purpose of ascertaining whether they had knowledge of information that should have been disclosed to the market, as set forth in the sole paragraph of article 4 of CVM Instruction 358/02.

This consultation must be fully transcribed in the file with the company's answer.

This request falls within the scope of the Cooperation Agreement executed between CVM and BM&FBOVESPA on December 13, 2011, and the non- compliance may subject this company to fines applied by the Issuers Relations Superintendence (Superintendência de Relações com Empresas

- SEP) of CVM, pursuant to CVM Instruction No. 452/07. Sincerely,

Nelson Barroso Ortega

Superintendência de Acompanhamento de Empresas BM&FBOVESPA S.A. Bolsa de Valores, Mercadorias e Futuros

c/c: CVM - Comissão de Valores Mobiliários

Mr. Fernando Soares Vieira - Superintendente de Relações com Empresas Mr. Francisco José Bastos Santos - Superintendente de Relações com o Mercado e Intermediários"

In the ordinary course of business, the Company continuously appraises opportunities, which may include investments, acquisitions and other transactions. In this case, the Company informs that is participating in the initial stages of an appraisal process regarding a possible transaction related to The Body Shop.

The Company informs that there is no guarantee that such a process will result

in the consummation of a transaction of any nature, and that at the moment there is no binding commitment involving a possible transaction related to The Body Shop.

The Company will continue to keep its shareholders and the market in general duly informed of any material fact regarding this matter, in accordance with the applicable law.

São Paulo, April 25, 2017

Natura Cosméticos S.A. José Roberto Lettiere Investor Relations Officer