Newegg Partners with Ryan Vargas to Support One of NASCAR?s Youngest Rising Stars, and to Drive Awareness for the Company?s Newly Launched Automotive Storefront
October 29, 2021 at 08:00 am EDT
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Newegg Commerce, Inc. is partnering with Ryan Vargas for this weekend?s Dead On Tools 250. Newegg recently unveiled Newegg Auto, the company?s expanded automotive storefront with millions of car parts in stock and ready to ship to customers throughout North America. The collaboration with Ryan Vargas deepens Newegg?s connection with automotive enthusiasts by partnering with one of NASCAR?s most promising young stars. In addition to Newegg branding featured prominently on the Ryan Vargas No. 6 Swann Security Chevrolet Camaro, Newegg is donating a $4,300 gaming PC that he will give away to one lucky fan. At just 21 years of age, Ryan Vargas is one of the youngest drivers in the NASCAR Xfinity Series, and he?s fueling the movement to expose NASCAR to a broader audience on the TikTok platform. With 360K followers and counting, Ryan Vargas was one of the first athletes to be sponsored by TikTok, and he has the third-largest following of all NASCAR drivers on the platform. Ryan Vargas represents a new legion of young motorsports enthusiasts, as he successfully expanded TikTok to an entirely new market of enthusiastic and diverse racing fans. Since making the jump to the NASCAR Xfinity Series in 2019, he has earned eleven top-20 finishes, including a top-10 finish at the NASCAR Xfinity Series Texas in October 2020. Newegg celebrates Ryan Vargas? rise to NASCAR prominence, and the company is proud to cheer on this rising hometown hero as he continues to make his mark in the world of professional motorsports.
Newegg Commerce, Inc. is a global technology e-commerce retailer in North America. It is engaged in retailing PC hardware, consumer electronics, gaming peripherals, home appliances, automotive and lifestyle technology. Its platforms include Newegg.com, Newegg.ca, Newegg Global and Newegglogistics.com. Additionally, its platforms offer a suite of e-commerce solutions, including product listing, fulfillment, marketing, customer service and other value-added tools and services. The Company categorizes its business model into business-to-consumer (B2C) and business-to-business (B2B) operations. Its B2C is focused on selling information technology/consumer electronic (IT/CE) products including tech product categories such as 3D printers, home automation, and others. Its B2B e-commerce platform, NeweggBusiness.com, offers a full range of IT, office and industrial products and solutions with customer base ranging from government agencies, healthcare institutions, and education institutions.
Newegg Partners with Ryan Vargas to Support One of NASCAR?s Youngest Rising Stars, and to Drive Awareness for the Company?s Newly Launched Automotive Storefront