Praxis Home Retail Limited announced that the Board of Directors of the Company at its meeting held on November 03, 2023, approved the appointment of Mr. Rahul Prakash as Chief Product Officer of the Company with effect from 03 November, 2023 designated as the Senior Managerial Personnel ("SMP") of the Company. Rahul Prakash has done his BCom from the Delhi University and MBA at the prestigious School of Business Management, NMIMS. He is a seasoned digital product management professional with over 18 years of experience in shaping and delivering innovative digital products, his journey in the world of online business has been marked by a commitment to creating customer-centric solutions that drive industry innovation. career trajectory includes working in major conglomerates like the Times Group & Future Group, and his last assignment was with Reliance Retail.

He has gained extensive exposure in industries, from media and retail to real estate and fashion. He has spearheaded multiple successful product launches, leveraging emerging technologies and agile methodologies to bring transformative digital solutions to the market. He has successfully led the development of a digital platform for a real estate conglomerate and launched e-commerce platforms for fashion and food retail giants, resulting in a significant boost in business.

He is well-versed in Agile and Scrum methodologies, ensuring that projects are executed efficiently and with precision. He has a good understanding and extensive experience in user-centered design, always prioritizing the customer at the forefront of product development. Market research and analysis are his strengths, enabling data-driven decision-making.