SEVEN WEST MEDIA LIMITED Wednesday, 8 February 2023
Seven's record growth in 2023
#1 in growth - biggest growth since 2005 #1 in summer and 2023 calendar year #1 in news, drama, breakfast
7plus: Up 22%, 1.11 billion minutes streamed
With the start of the official OzTAM 2023 survey year just four days away, the Seven Network today announced big audience growth nationally and across the capital cities during the 2022- 23 summer and so far in calendar 2023.
An unbeatable content line-up including 7NEWS, Sunrise, Home and Away, The Chase Australia, Better Homes and Gardens, Test cricket, BBL and Australian Idol saw Seven increase its commercial audience share in 2023 by 3.8 percentage points year-on-year to 40.5% nationally.
In the capital cities, Seven grew its total people commercial audience share in 2023 by 3.3 percentage points year-on-year to 37.6%, securing its best calendar year start since 2018.
The strong start to the year sees Seven as the only network growing and represents Seven's biggest start of the year increase in audience shares across the capital cities since 2005.
Seven is also the only network growing in key demographics nationally and in the capital cities in 2023, increasing its people 25 to 54 audience year-on-year by 3.8 percentage points to 36.4%, and its share among 16 to 39s by 1.6 points to 34.3%.
Nationally, Seven is #1 so far in 2023 in total people with a 40.5% commercial audience share, up 3.8 percentage points year-on-year.
2023 calendar year to-date
Capital city commercial audience shares (%):
Network | Year | Total people | 25 to 54s | 16 to 39s | ||
2022 | 36.7 | 32.6 | 32.7 | |||
Seven Network | 2023 | 40.5 | 36.4 | 34.3 | ||
Year-on-year | +3.8 | +3.8 | +1.6 | |||
change | ||||||
2022 | 40.7 | 40.4 | 42.0 | |||
Nine Network | 2023 | 38.6 | 38.4 | 41.1 | ||
Year-on-year | -2.1 | -2.0 | -0.9 | |||
change | ||||||
Seven Network (Operations) Limited / 8 Central Avenue, Eveleigh NSW 2015 Australia / PO Box 7077, Alexandria NSW 2015 Australia T +61 2 8777 7777 / ABN 62 052 845 262
2022 | 22.6 | 27.0 | 25.2 | |
Network 10 | 2023 | 21.0 | 25.2 | 24.6 |
Year-on-year | -1.7 | -1.8 | -0.7 | |
change | ||||
2023 calendar year to-date
Capital city commercial audience shares (%):
Network | Year | Total people | 25 to 54s | 16 to 39s |
2022 | 34.3 | 30.1 | 30.7 | |
Seven Network | 2023 | 37.6 | 33.0 | 32.2 |
Year-on-year | +4.6 | +4.3 | +2.6 | |
change | ||||
Measured to-date across the OzTAM summer period (which started 27 November), Seven was #1 nationally with a 40.9% commercial audience share and again was the only network to grow its total people and 25 to 54 audience year-on-year.
Seven's strong performance in 2023 has been matched by 7plus, which so far in 2023 has streamed 1.11 billion minutes and grown its audience 22% year-on-year.
In the month of January 2023, 7plus was the fastest growing commercial BVOD service, growing 36% year-on-year in minutes streamed - 10 times more than its nearest competitor.
In 2023 so far, 7NEWS at 6.00pm has an average national audience of 1.31 million nationally, ahead of the nearest competition by 45%.
Sunrise has averaged 362,000 viewers nationally, ahead of the nearest competition by 41%
Seven's Chief Content Officer, Entertainment Programming, Angus Ross, said: "Whether you measure it across the summer or 2023 so far, Seven is the #1 total TV network in Australia and the only network growing its commercial audience shares across total people and all key demographics.
"After delivering unrivalled audiences in 2022 to win the survey year both nationally and in the capital cities, Seven has once again shown consistent leadership, proving that no other network can match our unbeatable news, sport, drama and entertainment line-up.
"This year is shaping up to be one of our biggest years yet, with massive new shows, the launch of 7Bravo and NBCUniversal content on 7plus, sport that grips the nation, and popular news content that will deliver huge audiences across all screens," he said.
Seven West Media Chief Revenue Officer, Kurt Burnette: "So far this year we've delivered unmatchable growth for our clients with content that grips audiences right across Australia.
Seven Network (Operations) Limited / 8 Central Avenue, Eveleigh NSW 2015 Australia / PO Box 7077, Alexandria NSW 2015 Australia T +61 2 8777 7777 / ABN 62 052 845 262
We're having our biggest start to the calendar year in total people since 2018 and our biggest
in 25 to 54s since 2019.
"In 2023, we are primed to deliver a full 52 weeks of news, sport and unmissable entertainment programs that audiences know and love - all to deliver consistently strong total TV numbers and growth that creates certainty for our commercial partners in an uncertain
market," he said.
"Whether its capital city viewers, regional audiences or digital streamers, Seven has the
biggest total TV audience available to advertisers and we're excited to deliver some incredible
results together in 2023."
Source: OzTAM (Metro, National BVOD), RegionalTAM (Comb. Agg Markets). National (metro + Regional) and Metro Primetime 1800-2400 Network Commercial Shares, Seven v Nine v 10. Calendar year refers to Jan 1 to Feb 6 vs the same calendar days last year. Summer YTD refers to Week 49 2022 to week 6 (Mon/Tue Only) vs same weeks of 2021-2022. Data: Cons 7 (last 7 days Overnight)
For more information, please contact:
Rob Sharpe
Head of Corporate Communications
M: 0437 928 884
- rsharpe@seven.com.au
About the Seven Network
The Seven Network is part of Seven West Media (ASX: SWM), one of Australia's most prominent media companies, with a market-leading presence in content production across broadcast television, publishing and digital.
The company is home to some of Australia's most renowned media businesses, including the Seven Network and its affiliate channels 7two, 7mate, 7flix and 7Bravo; broadcast video on demand platform 7plus;7NEWS.com.au;The West Australian; and The Sunday Times. The Seven Network is home of Australia's most loved news, sport, and entertainment programming. Its iconic brands include Australia's leading news and public affairs programs 7NEWS, 7NEWS Spotlight, Sunrise and The Morning Show, The Voice, Home and Away, Australian Idol, My Kitchen Rules, Big Brother, SAS Australia, Farmer Wants A Wife, The Chase Australia, Better Homes and Gardens, RFDS, Million Dollar Island, Blow Up and the TV WEEK Logie Awards. Seven Network is also the broadcast partner of the AFL, Cricket Australia and Supercars.
Seven Network (Operations) Limited / 8 Central Avenue, Eveleigh NSW 2015 Australia / PO Box 7077, Alexandria NSW 2015 Australia T +61 2 8777 7777 / ABN 62 052 845 262
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Seven West Media Limited published this content on 08 February 2023 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 07 February 2023 21:53:32 UTC.
