Shakey's Pizza Asia Ventures, Inc. announced the appointment of Kellda M. Centeno has been appointed as Group Director for Digital, Loyalty and Delivery. Effective date is February 1, 2023. Ms. Centeno joined Shakey's in March 2020 as the Delivery Business Unit Head providing leadership in all aspects of the Shakey's Delivery Business Unit.

She served as Chief Operating Officer of Storm Technologies prior to joining SPAVI and has 15 years of leadership roles in various companies which includes Unilever Philippines. She was also the co-owner/co-founder of a Filipino restaurant group franchise where she plays a key role in the business expansion plans. She graduated Magna cum laude with a bachelor's degree in Management at the Ateneo de Manila University.