Snipp Interactive Inc. announced the appointment of Christopher Cubba as Chief Revenue Officer. Mr. Cubba is a seasoned executive with over 20 years of experience in the loyalty and promotions industry. He has held senior leadership roles in sales and client services and played a key role in the leadership team at PrizeLogic, which was acquired by Ebbo in 2021.

Ebbo, formerly known as Clarus Commerce, is a portfolio company of Marlin Equity Partners. Mr. Cubba has worked extensively with large brands in the Consumer-Packaged Goods (CPG), Retail, Technology, Quick Service Restaurant (QSR), Financial Services, Travel & Hospitality industries. Throughout his career, Mr. Cubba has established strong relationships with clients and has driven significant business growth.

His deep understanding of the loyalty and promotions industry, combined with his passion for delivering results has made him a trusted advisor to businesses looking to grow their customer base and build their brand loyalty.