Stitch Fix announced the launch of Style Tune Ups, a first-of-its-kind interactive experience that leverages Spotify's sonic sensibilities and Stitch Fix's styling expertise. The new feature offers personalized outfit recommendations based on the trends from Stitch Fix's 2024 Style Forecast, along with curated #OOTD playlists for a more inspired getting ready routine. To further underscore the connection between music and style, Stitch Fix is also introducing Tune Up Styling Sessions - virtual styling appointments aimed at helping concert goers translate their personalized Style Forecast trend for this year's most highly anticipated musical tours.

Combined, these new initiatives blend the creativity and inspiration of style and music to help shoppers discover looks that reflect their unique taste. Shoppers can head to Spotify to begin their Style Tune Up journey, where they'll answer a few brief questions about their personal style. From there, the experience will unveil the trend from Stitch Fix's 2024 Style Forecast that embodies their unique style.

Spotify will curate a personalized playlist that captures both their style and music preferences. After their Style Tune Up results are revealed, they can head over to Stitch Fix and share their personalized results with their Stylist ahead of their next Fix.