TREK 2000 INTERNATIONAL LTD. announced the launch of Re-YTHM earbuds, the Group's first line of earbuds. Leveraging on the Group's expertise in the digital industry, the Re-YTHM earbuds seek to provide users with comfortable and optimal listening experience. Recognising that music has become an integral part in the daily lives of consumers especially in the active lifestyle community, Trek has developed its first line of earbuds, Re-YTHM, with features that cater to the active lifestyle of consumers. Drop Alert and Proximity Alert Features: One of the most unique and distinctive features of the Re-YTHM earbuds is its enhanced recovery feature, which ensures users remain well connected to their devices and minimize the risk of loss of their devices. While TWS earphones provide consumers with convenience by removing the fuss of wires, this has also resulted in higher risk of loss of both their mobile devices and earphones. According to the Metropolitan Transit Authority of New York, about 104 of the 5,000 pieces of property recovered between July 2018 and July 2019 were wireless earphones and their charging cases. Currently pending completion of patent registrations, the recovery feature incorporates the Drop Alert and Proximity Alert patents. The Drop Alert feature uses a
voice activation notification through the earbuds when users drop one of their earbuds while bright and
flickering LED lights will be emitted from the missing earbud to help users locate them easily.
In addition, the "Proximity Alert" will notify users through an `out of range' voice notification in the earbuds if the connected mobile devices are separated for a short distance. With a range of up to 30 meters, the visual and audio aid from this enhanced recovery feature will significantly help users prevent the loss of their devices. Enhanced Audio Experience: The Re-YTHM earbuds also have three distinctive modes to promote good user experience: The Active Noise Cancellation mode provides users with enhanced listening experience, reducing unwanted background noise to allow users to immerse themselves in their music playbacks and for clearer calls using mobile phone. With a simple tap on the earbud, users are also afforded the luxury to switch to the Transparency mode which allows users the comfort of enjoying their music while adjusting to their surroundings and tune back into the world. At a weight of just 6 grams, the Re-YTHM earbuds come with an aesthetic design and its lightweight allow the earbuds to fit comfortably in the ears of users. The ear buds have an IPX5 water resistance rating, providing users with the assurance that the earbuds can withstand more difficult and wet terrains during usage. Long Battery Life and Seamless Connectivity: The Re-YTHM earbuds have an impressive battery life of 80 hours of stand-by time, 8 hours of continuous music play time and 9 hours of talk time with a single charge. Battery charging is also made convenient with its compact wireless charging case, requiring only 1.5 hours for a full charge to offer another 28 hours of music playback and 31.5 hours of talk time . With the extensive battery life, users will not need to worry about running out of juice during the day. It is also enhanced with Bluetooth 5.2 Dual Mode, which offers seamless and near-instant pairing capabilities as well as a reliable connection.