Westside partnered with Fitpage to unveil new initiative called WESNESS. A unique fitness endeavour, WESNESS is aimed at redefining lifestyles around the principles of wellbeing. In celebration of Westside's 25-year fashion legacy the store will be organising WESNESS sessions at 25 Westside stores across the country.
This marks a significant milestone as Westside becomes the first brand to embark on a journey towards holistic wellbeing and community building. Every month, WESNESS will host invigorating Yoga, Zumba and Walk & Run sessions conducted thrice a week with each program spanning across a month. Anyone can easily register for these session with a nominal fee of INR 595 per month and avail 12 sessions of fitness.
As of 2nd September 2023, over 500 people have registered for WESNESS. The sessions will be held in Westside stores across 17 cities like Delhi, Mumbai, Surat, Chandigarh, Chennai, Uttar Pradesh, Hyderabad, Kolkata, Pune, Bangalore, Gurgaon, Vijayawada, Vizag, Guwahati, Dehradun, Solapur and Thrissur. The significance of Westside's commitment to wellbeing and community building cannot be understated.
By repurposing its stores as hubs for fitness and wellbeing activities, Westside is taking a bold step toward nurturing a healthier, vibrant community. This initiative aligns seamlessly with Westside's mission to not only provide fashion-forward apparel but to also enrich the lives of its customers.