The inauguration of the digital R&D center represents an important milestone for the company's strategy to build a dynamic digital ecosystem comprised of: the digital R&D center; joint venturing and third-party collaboration, to provide a solid foundation for
The center will consolidate and expand dedicated resources to develop solutions and services using technologies in big data, artificial intelligence, middle office and digital SaaS to drive end-to-end digitalization. The center will bolster
- Consumer-facing: to improve super apps, mini programs and membership programs to provide higher quality service and customer experience.
- Store operations: to upgrade systems and tools for more efficient operations and decision making, such as our digital tools for restaurant general managers, "Pocket Manager" and "Super Brain."
- Smart delivery: to further optimize delivery order queuing, trade zones, and rider routing.
- Supply chain management: to enhance food safety and streamline operations from farm to fork.
"Evolving consumer behavior, such as increased off-premise dining, and the company's accelerated development, place more demand on our R&D capabilities,"
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