BÂLOISE HOLDING AG Media information
Baloise uses end-to-end digital processes
Basel, 24 September 2019. Account openings and applications for life insurance are often laborious and inefficient processes involving mountains of paper. Baloise Insurance and Baloise Bank SoBa decided to tackle the issue together and have been working on the optimisation of their processes. Customers can now simply open an account or apply for life insurance in an end-to-end digital process with the support of their bank or insurance adviser. This is another step towards implementing the Simply Safe strategy, winning over customers with straightforward banking and insurance solutions.
Opening an account in just a few minutes with a customer adviser, or applying for life insurance in a fully digital, guided process? Baloise accepted this challenge and has simplified the processes of opening an account and applying for life insurance comprehensively. "We're working towards a substantial boost in efficiency - both for our customers and for us - and reducing sector-typical turnaround times drastically", explains Pascal Meier, project manager at Baloise.
The process solutions were developed in a project team comprising both the insurance division and the bank, as well as Swiss start-ups ubitec and CB Financial Services, the aim being to bring to life the advantages of the insurance and banking dual business model for customers. "We offer customers a straightforward application process with no paper forms whatsoever. Our customer advisers guide customers through the interactive and fully digital process in dialogue - simply and securely", explains Marco Meneghini, project manager at Baloise Bank SoBa. The novelty is the digital identification process, which is carried out by means of an electronic signature. Baloise has thereby laid the foundations ahead of time for the later introduction of autonomous, end-to-end digital onboarding processes.
The digitally guided process also eliminates the usual mistakes made on paper forms, such as ticking two contradictory answers - something that can lead to frustratingly long turnaround times in the insurance and banking sector. New accounts can now be opened in only a few minutes, and applications for life insurance can be filled in and submitted to the right destination with ease.
Additional information
- Media release at www.baloise.com
- www.ubitec.com
- www.c-b-f-s.com
- Overview of all innovations of the Baloise Group
Contact
Baloise Group, Aeschengraben 21, 4002 Basel, Switzerland
Website: www.baloise.com
Email: media.relations@baloise.com / investor.relations@baloise.com
Media Relations:Tel. +41 58 285 76 09
Investor Relations:Tel. +41 58 285 81 81
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