Steven Yi

Founder at MEDIAALPHA, INC.

Net worth: 61 M $ as of 2026-09-29

55 year

39 connections

Technology Services

Commercial Services

Consumer Services

Profile

Steven M Yi was the founder of QuoteLab LLC, founded in 2011, serving as Chief Executive Officer; MediaAlpha, Inc., founded in 2011, serving as President, Chief Executive Officer & Director; and Fareloop LLC, founded in 2009, serving as Chief Executive Officer from 2009 to 2011.
Mr. Yi is currently Chief Executive Officer at QL Holdings LLC and President & Chief Executive Officer at Quotelab Holdings, Inc. Former positions include Director at White Mountains Insurance Group Ltd. from 2023 to 2026, Senior Vice President & General Manager at Oversee.net from 2007 to 2009, Vice President-Strategy & Business Development at New.
Net, Inc. from 2002 to 2004, and Senior Director-Business Development at TV Corp.
from 2000 to 2002.
Education includes undergraduate studies at Harvard University and graduate studies at Harvard Law School.

Known holdings in public companies

Company	Date	Number of shares	Valuation	Valuation date
MEDIAALPHA, INC. 14.92%	2026-03-10	3,923,885 ( 14.92% )	38 M $	2026-09-29
MEDIAALPHA, INC. CLASS A 4.37%	2026-10-08	2,313,707 ( 4.37% )	22 M $	2026-09-29
WHITE MOUNTAINS INSURANCE GROUP LTD 0.02%	2026-03-29	525 ( 0.02% )	1 M $	2026-09-29

Steven Yi active positions

Companies	Position	Start
MEDIAALPHA, INC.	Founder	2011-05-31
Quotelab LLC Quotelab LLC Advertising/Marketing ServicesCommercial Services Providing the leading advertisers and publishers in the insurance industry	Chief Executive Officer	2011-01-31
QL Holdings LLC QL Holdings LLC Advertising/Marketing ServicesCommercial Services Provides internet advertising solutions	Chief Executive Officer	-
Quotelab Holdings, Inc.	Chief Executive Officer	-

All active positions of Steven Yi

Former positions of Steven Yi

Companies	Position	End
WHITE MOUNTAINS INSURANCE GROUP, LTD.	Director/Board Member	2026-05-20
Fareloop LLC	Chief Executive Officer	2010-12-31
Oversee.net Oversee.net Internet Software/ServicesTechnology Services Provides on-line marketing solutions	Corporate Officer/Principal	2008-12-31
New.Net, Inc. New.Net, Inc. Information Technology ServicesTechnology Services Sells Internet domain names registry	Corporate Officer/Principal	2003-12-31
TV Corp. TV Corp. Miscellaneous Commercial ServicesCommercial Services Engages in content creation, streaming and social media	Corporate Officer/Principal	2001-12-31

See the detail of Steven Yi's experience

Education of Steven Yi

Experiences
Positions held

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Inactive

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Private companies

See the detail of Steven Yi's experience

Connections

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Members of the board

Executives

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Linked companies

Private companies	11
White Mountains Insurance Group Ltd. White Mountains Insurance Group Ltd. Multi-Line InsuranceFinance Provides property and casualty insurance services	Finance
Oversee.net Oversee.net Internet Software/ServicesTechnology Services Provides on-line marketing solutions	Technology Services
Harvard University Harvard University Other Consumer ServicesConsumer Services Functions as a College/University	Consumer Services
TV Corp. TV Corp. Miscellaneous Commercial ServicesCommercial Services Engages in content creation, streaming and social media	Commercial Services
New.Net, Inc. New.Net, Inc. Information Technology ServicesTechnology Services Sells Internet domain names registry	Technology Services
QL Holdings LLC QL Holdings LLC Advertising/Marketing ServicesCommercial Services Provides internet advertising solutions	Commercial Services
Harvard Law School Harvard Law School Other Consumer ServicesConsumer Services Functions as a College/University	Consumer Services
Quotelab LLC Quotelab LLC Advertising/Marketing ServicesCommercial Services Providing the leading advertisers and publishers in the insurance industry	Commercial Services
MediaAlpha, Inc. MediaAlpha, Inc. Information Technology ServicesTechnology Services Operates as a marketing technology company	Technology Services
Fareloop LLC
Quotelab Holdings, Inc.