authID.ai announced the appointment of Kunal Mehta to its Board of Directors, effective immediately. Mehta, a partner at Bain & Company, adds deep expertise in strategic growth areas targeted by authID: market expansion, go-to-market (GTM) strategy, and operational efficiency. Currently, Mehta consults with some of the leading private equity (PE) and PE-backed companies at Bain & Company.

At Technology Crossover Ventures, he led the GTM Center of Excellence from September 2019 to March 2022, where he was responsible for building and executing GTM value creation initiatives across the B2B portfolio. He has held various GTM leadership roles at prominent technology companies, including Infoblox, VMware, Informatica, and HP Software. Mehta holds an MBA in Management of Information Systems, a BA in Economics from George Washington University in Washington, DC, and an MHS in Health Finance & Management from Johns Hopkins.

Mr. Mehta, age 55, has over 25 years of experience building value-creation programs for private equity firms and industry experience scaling global revenue operations, marketing, and sales programs for several of the biggest names in the technology space. Since 2022, he is an Expert Partner at Boston, Massachusetts-based Bain & Company, working with a number of Private Equity firms to accelerate Go To Market (GTM) value creation. Between Sept 2019 and March 2022, he built the Go To Market (GTM) Center of Excellence at Menlo Park, CA-based Technology Crossover Ventures (TCV).

In these roles, he developed the GTM strategy that led to more efficient account targeting, demand generation, sales process, faster speed-to-market, significantly higher NPS scores, and the development of a podcast with some of the best operators in the software industry. From September 2018 to March 2019, Mr. Mehta worked at Druva, a private equity backed portfolio company as VP of Sales Strategy and Operations. Mr. Mehta was originally recruited from a Vista Equity company Infoblox (August 2016 to September 2018), where he led the implementation of several Vista operating processes, including interlocking with key Vista Execs and board members.

Previously, as Director, Global Sales Enablement for VMware End-User Computing, Mr. Mehta implemented the business unit?s enablement platform from the ground up to a model program replicated across other VMware businesses. Earlier, as Director, Global Enablement for data integrity software company Informatica, Mr. Mehta turned around an inefficient sales accreditation process and developed scalable enablement programs and tools to address skills gaps and eliminate sales tool redundancies. Mr. Mehta began his management career at Hewlett-Packard, progressing through a series of solutions, marketing, and enablement roles with increasing responsibility.

He created the first effective enablement model to support programs delivered to sales, presales, and partners and transformed the training content to focus on consultative sales over product functionality.