Brand X Lifestyle Corp. announced that Luke Montaine, Chief Operating Officer of the company has resigned. The company further announced that Hani Zabaneh has resigned as a director of the company, and Sean Cote has been appointed a director to fill the vacancy created by Mr. Zabaneh's resignation. Mr. Côté is a multitalented, experienced operations executive with a proven ability to lead the growth and development of dynamic entrepreneurial enterprises through assembling high-performing teams, maximizing revenue-generating opportunities, and increasing operational efficiencies.