HENDERSONVILLE, Tennessee - U.S. hotel performance data for the week ending 1 August showed slightly higher occupancy and room rates from the previous week, according to STR.
26 July through 1 August 2020 (percentage change from comparable week in 2019):
Occupancy: 48.9% (-34.5%)
Average daily rate (ADR): US$100.04 (-25.3%)
Revenue per available room (RevPAR): US$48.96 (-51.1%)
U.S. occupancy has risen week over week for 15 of the last 16 weeks, although growth in demand (room nights sold) has slowed.
STR: U.S. Hotel Results For Week Ending 1 August
Aggregate data for the Top 25 Markets showed lower occupancy (41.4%) and ADR (US$97.58) than all other markets.
Norfolk/Virginia Beach, Virginia, was the only one of those major markets to reach a 60% occupancy level (64.1%).
Three additional markets reached or surpassed 50% occupancy: Detroit, Michigan (54.3%); San Diego, California (53.1%); and Philadelphia, Pennsylvania-New Jersey (51.4%).
Markets with the lowest occupancy levels for the week included Oahu Island, Hawaii (21.4%), and New Orleans, Louisiana (29.7%).
STR provides premium data benchmarking, analytics and marketplace insights for global hospitality sectors. Founded in 1985, STR maintains a presence in 15 countries with a corporate North American headquarters in Hendersonville, Tennessee, an international headquarters in London, and an Asia Pacific headquarters in Singapore. STR was acquired in October 2019 by CoStar Group, Inc. (NASDAQ: CSGP), the leading provider of commercial real estate information, analytics and online marketplaces. For more information, please visit str.com and costargroup.com.
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