DAVIDsTEA Inc. announced its initial expansion into the U.S. wholesale market. DAVIDsTEA recently launched four flavours of premium tea sachets at 150 Stop & Shop supermarket stores of the 400-plus locations in the northeastern U.S. This regional chain of grocery stores operates throughout Massachusetts, Connecticut, Rhode Island, New York and New Jersey. The curated offering dedicated to Stop & Shop buyers includes best-selling flavours such as the sleep-aid Valerian Nights, classic Cream of Earl Grey (organic), herbal, caffeine-free Forever Nuts, and herbal, caffeine-free Cold 911 (organic).

They rank among DAVIDsTEA's strongest flavours for the wholesale market as well as in other channels. On a smaller scale, the Company recently introduced five flavours at Roche Bros. supermarkets.

This family-owned business operates in 20 locations across Massachusetts. DavidsTea previously operated 23 stores in the region and maintains brand awareness and customers who are looking for an easier way to access their favourite tea products. The Company continues to sell online in the United States but prefers to have easy-to- grab options available as part of an omni-channel experience.

Earlier this year, DAVIDsTEA signed a distribution agreement with United Natural Foods Inc. (UNFI), a wholesale distributor of healthy and specialty foods in the U.S. and Canada. UNFI supplies more than 30,000 locations throughout North America including natural product superstores, independent retailers, conventional supermarket chains, and food service customers.