Direct Marketing MiX : Financial results briefing(FY2021/12 1Q)

A Total Sales/Marketing Solution Provider for Maximizing Client Profitability

Financial results briefing

(FY2021/12 1Q)

May 14th, 2021

（7354）

© Direct Marketing MiX Inc.

Table of contents

1	Financial results (FY2021/12 1Q)	2

Appendix	12

© Direct Marketing MiX Inc.

1

1. Financial results (FY2021/12 1Q)

© Direct Marketing MiX Inc.

2

Financial results highlights (FY2021/12 1Q)

• Sales Revenue:Sales increased steadily by +18.5％ even compared to the strong 1Q of the previous fiscal year
• Various Profits:In the seasonality peculiar to this term (p.8) we achieved an increase in profits, even though the margin has decreased due to the enlarged costs of strategic acceleration of office space expansion & growth in personnel numbers

Sales revenue

EBITDA*1

Operating profit

Net income *2

7.12

billion yen

1.68

billion yen

1.46

billion yen

930

million yen

YoY

YoY

YoY

YoY

+18.5%

+13.3%

+10.6%

+6.1%

Topics

Sales revenue（by sector）

• Telecommunications: Steadily progressed despite seasonal changes
• Web/IT: Growth rate of cashless payment and food delivery services has increased significantly due to changes in lifestyle under Covid-19
• Public: Increased YoY due to continuation of spot business from FY2020/12

Various Profits

• In the telecommunications sector, the excitement of the year- end sales was limited in comparison to the previous years, due to the low-cost mobile plan having fully developed only after the month of April.
• Expenses such as depreciation and paid leave increased due to accelerated expansion of bases and personnel accompanying business expansion.
• Net income was also affected by a one-time expense of △82 million yen which occurred due to refinancing.

*1	EBITDA=operating income + depreciation + amortization		3
*2	Profit attributable to owners of parent	© Direct Marketing MiX Inc.

FY 2021/12 1Q P/L

• Sales Revenue:Although there was no usual excitement in view of changes in seasonality due to the low-costmobile plan, there was steady progress, by 26.5% of the new budget
• Various profits:The operating profit margin declined by △1.5pt due to seasonal changes but progressed at a high level of

38.4% of the budget

Consolidated P / L full-year forecast and YoY change

	2020/12	2021/12
（￥ mm）	Full year	Full year
	Results	Forecast		YoY
Sales revenue	22,461	26,800		119.3%
Operating expenses	△18,902	ー		ー
Other revenue	39	ー		ー
Other expenses	△12	ー		ー
Operating profit	3,586	3,800		106.0%
Operating profit margin	16.0%	14.2%		ー
Financial profit	40	ー		ー
Financial expenses	△122	ー		ー
Profit before tax	3,504	3,700		105.6%
Income tax expense	△1,080	ー		ー
Net income*1	2,425	2,500		103.1%
Net income margin	10.8%	9.3%		ー
EBITDA*2	4,321	4,600		106.5%
EBITDA margin	19.2%	17.2%		ー

Consolidated P / L 1Q results and YoY comparison

2020/12		2021/12
1Q		1Q
Results	Results	YoY	Progress rate*3
6,002	7,115	118.5%	26.5%
△4,686	△5,677	121.1%	ー
5	24	ー	ー
△0	△2	ー	ー
1,320	1,460	110.6%	38.4%
22.0%	20.5%	△1.5pt	ー
39	0	ー	ー
△48	△106	ー	ー
1,311	1,355	103.3%	36.6%
△438	△428	ー	ー
873	926	106.1%	37.1%
14.5%	13.0%	△1.5pt	ー
1,486	1,683	113.3%	36.6%
24.8%	23.6%	ー	ー

*1	Profit attributable to owners of parent
*2	EBITDA = operating profit + depreciation + amortization		4
*3	2021/12 progress rate against full-year forecast	© Direct Marketing MiX Inc.