Greenlane Holdings, Inc. announced the launch of the Cara+ portable concentrate device by house brand Groove. Greenlane launched the Groove brand in Fall 2022 to offer simple, functional, and reliable products at an affordable price point, filling a gap in the marketplace for high-quality, value-driven essential items. The newest product, CARA+, delivers a high-quality solid concentrate device at a value price and further expands Groove's product offerings that include glass, vaporizers and accessories. Designed for everyday use, Groove products are developed and vetted by industry experts to ensure they meet both quality and competitive price standards.

Included in the Groove product line are glass pipes, dab pens, vaporizer batteries, grinders, butane torches, bubblers, and rigs, along with a roadmap of innovative items in the pipeline.