Kronos Worldwide produces titanium dioxide pigments used to brighten, whiten and add opacity of products such as paints, inks or cosmetics.

From a fundamental viewpoint, the company seems weak valued in terms of enterprise value. Basing on the current price, the enterprise's capitalization, reprocessed its financial position net of debt, representing approximately 0.86 times its turnover. At current price the share is trading with a price earning ratio of 6.

Technically, the company has a negative configuration on the short term and under the resistance area of USD 20.5 as identified by the downward trend of 20-days moving average. Besides, the share is in oversold situation and is close to an important technical support placed at USD 16.8. This level might stop this bearish trend in the short term.

For a trading strategy, we could take advantage from proximity of a relevant support to buy Kronos’share. The potential gain is 17.4 %. We could place a stop loss at USD 16.3 in order to cover a new downward trend.