Kubient, Inc. Builds on Proprietary KAI Platform by Announcing KAI 2.0
February 08, 2023 at 08:30 am EST
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Kubient, Inc. announced the release of KAI 2.0, the latest update to its proprietary ad fraud identification and prevention technology, Kubient Artificial Intelligence. KAI 2.0 comes with improvements for the entire suite of KAI functionalities, including: Expanded real-time AI with 25 algorithms running in under 10 milliseconds and built-in efficiencies to significantly expand the number and complexity of algorithms in the future; Full support for the much larger scale IPv6 protocol (to add to the existing IPv4 support); Extensive supply path optimization (SPO) support with ads.txt and Sellers.JSON/SupplyChain Object verification; Enhanced support for new CTV and audio formats. Data mining capabilities for identifying what is driving fraud at the most granular level with more than 50 specific potential causes in order to be able to take action to mitigate it The KAI 2.0 update comes just two months after the United States Patent and Trademark Office issued its patent for KAI in December 2022, which established Kubient as the intellectual property owner of KAI from now until 2040.
Kubient, Inc. is a technology company. The Company provides Audience Marketplace, a cloud-based software platform for real-time trading of digital, programmatic advertising. Its platform enables advertisers and publishers to transact directly with each other on an open, end-to-end real-time bidding platform for programmatic digital advertising. Its advertising inventory on its platform is available in any channel: desktop, mobile, digital out-of-home, and connected devices; and in any format: video, display, audio, and native. Its fully integrated audience platform provides a fraud-minimized, transparent, independent advertising marketplace that facilitates intelligent decision-making, and automated transaction execution for the programmatic advertising industry. Its platform offers a machine learning fraud prevention solution, extremely low latency times and an audience management platform, which provides omni-channel access into all advertising channels, inventory and ad formats.
KUBIENT, INC. 
