Macys Extends Long-Standing Partnership with the Trevor Project, Deepening Its Life-Affirming Work for LGBTQ Youth in Crisis
September 08, 2022 at 12:05 pm EDT
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As part of an effort to tackle this growing issue Macy's extended its commitment to longtime partner The Trevor Project, the world's largest suicide prevention and mental health organization for LGBTQ young people. The renewed four-year pact will continue the collaborative work to build awareness and critical funds that go to support The Trevor Project's life-affirming work and mission. Macy's has partnered with The Trevor Project through a variety of initiatives for more than a decade.
As The Trevor Project's national Pride partner, in the last four years alone, Macy's has helped raise more than $4.7 million for the organization's crisis intervention and suicide prevention programs. Partnership funding works to save young lives by providing ongoing mental health and crisis support through free and confidential 24/7 services. As part of the newly extended The Trevor Project partnership, Macy's has also committed $25k to support Trevor's Fund to Protect Transgender and Nonbinary Young People. A recent Morning Consult poll found that 85% of transgender and nonbinary youth and two-thirds of all LGBTQ youth (66%) indicate recent debates about state laws restricting the rights of transgender people have negatively impacted their mental health, and 52% of transgender or nonbinary youth have considered suicide in the past year.
This wave of attacks on transgender and nonbinary youth target and marginalize members of the LGBTQ community who most need support and affirmation. The funding will promote changing the narrative about transgender and nonbinary youth and protecting transgender and nonbinary youth against harmful legislation. In addition, this month Macy's colleagues had an opportunity to participate in a day of advocacy, driving life-saving policies, while learning about The Trevor Project's comprehensive approach to LGBTQ youth suicide prevention.
Macy's, Inc. is an omni-channel retail company. The Company operates stores, websites and mobile applications under three brands, Macy's, Bloomingdale's and Bluemercury, which sell a range of merchandise, including apparel and accessories (men's, women's and kids'), cosmetics, home furnishings and other consumer goods. The Company has stores in 43 states, the District of Columbia, Puerto Rico and Guam. Its operations are conducted through Macy's, Macy's Backstage, Macy's small format, Bloomingdale's, Bloomingdale's The Outlet, Bloomie's, and Bluemercury. In addition, Bloomingdale's in Dubai, United Arab Emirates and Al Zahra, Kuwait are operated under a license agreement with Al Tayer Insignia. The principal private label brands offered by the Company include Alfani, And Now This, Aqua, Bar III, Belgique, Cerulean 6, Charter Club, Club Room, Epic Threads, Family PJ's, first impressions, Giani Bernini, Holiday Lane, Home Design, Hotel Collection, Hudson Park, Ideology, and others.