Nebraska Book Holdings, Inc. and Sidewalk announced a new strategic partnership that will not only increase the affordability of course materials but also significantly improve the adoptions experience for independent college bookstores and campus faculty. The partnership will allow both companies to focus their resources on what they each do best. Sidewalk will reduce their efforts toward the development and sale of Pro, its cloud-based point-of-sale (POS) system, in support of NBC's complete multi-store inventory control and POS software, WinPRISM and PRISM360 products, which combine traditional and digital retail with mobile capabilities and touch-screen features. In kind, NBC will be scaling back the development of its textbook requisitions technology and plans to fully integrate Sidewalk's adoption tool, Hero, into its POS systems, resulting in an all-around improved experience for stores, faculty and students.