NFT Technologies Inc. announced the appointment of Run It Wild's Adam De Cata as the new CEO of NFT Tech, effective immediately. Adam replaces Mario Nawfal, who will serve as a strategic advisor to NFT Tech. Adam is the founder and director of Run It Wild and Head of Partnerships at Decentraland, the world's first fully decentralized, 3D virtual reality platform built on the Ethereum blockchain.

As a recognized leader in the blockchain, NFT and metaverse spaces, he brings a strong pedigree in licensing and brand management, having spent his early career managing iconic brands such as Batman, Harry Potter, Looney Tunes, Scooby-Doo, Superman, and The Big Bang Theory for Warner Bros. With Adam and Run It Wild comes a team of creative technologists who specialize in building digital and virtual world experiences for brands and artists. They developed and advised on a web3 strategy for Linktree, and delivered the first fully on-chain Elvis NFT for the Estate of Elvis Presley.

As Head of Partnerships for Decentraland, Adam onboarded Sotheby's, the 250-year-old auction house, for their first Metaverse experience, and oversaw other notable debuts, including Coca-Cola, Unilever, Australian Open, Samsung and others.