NIKE, Inc. : Tennessee Titans 2012 Nike Football Uniform
April 03, 2012 at 02:25 pm EDT
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April 03, 2012
NFL players take the field wearing next-generation
innovation for athletes at the highest level.
Upon completion of the Nike / NFL contract, the Tennessee
Titans were the first team to take full innovation in the
Nike Elite 51 football uniform. The Titans design aesthetic
will stay true to years past while updating the
color-blocking in the neckline in order to accommodate the
Flywire technology to reduce weight and provide a lockdown
fit over the pads. Designed and engineered from the inside
out, the new uniform focuses on creating a system where the
baselayer, padding, jersey and pant work in concert. A few
of the new innovations include increasing sleeve
articulation for better range of motion and integrating new
four-way stretch fabrication to provide a streamlined
shrink-wrap fit.
ELITE 51 Uniform Explore the next generation in superior
lightweight performance. See the full innovation of the Nike
Elite 51 Uniform.
Launch the
interactive tech sheet.
In addition to serving as the Titans on-field supplier for
uniforms, sideline apparel, practice wear and baselayer,
Nike will also provide men's and women's fan wear apparel.
Athletes will now also be able to wear the Nike Vapor Jet
2.0 Glove featuring the interlocking team logo on the
palms.
Key features of the Nike Elite 51 uniform include:
LIGHTER - The Nike jersey and pant, wet or dry are
lighter than previous versions
FLYWIRE TECHNOLOGY - Eliminates layers, reduces weight,
and provides lockdown fit
ZONED MESH VENTILATION - Provides cooling zones for
optimal thermoregulation
ZONED STRENGTH - High tenacity, stretch
material, for lightweight lockdown strength.
CUT FOR MOBILITY - Four-way stretch, hydrophobic
materials enable range of motion wet or dry.
STRETCH TWILL NUMBERS - Four-way stretch even on
numbering system
CUSTOMIZABLE BASELAYER PADDING - Nike Pro Hyperstrong
baselayer with integrated lightweight, Deflex padding
offering customizable flexible protection.
DEFLEX PADDING - Lightweight, flexible impact
protection integrated into top "hit zone" areas
ALUMINUM D-RING BELT - Aircraft-grade aluminum D-ring
belt reduces weight.
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This press release was issued by Nike Inc. and was initially posted at http://nikeinc.com/news/nfl-uniforms-tennessee-titans . It was distributed, unedited and unaltered, by noodls on 2012-04-03 20:25:24 PM. The issuer is solely responsible for the accuracy of the information contained therein.
Nike, Inc. specializes in the design, manufacturing and marketing of sports shoes, clothing, and equipment. The group's products are sold primarily under the names Nike, Jordan, Converse Chuck Taylor, All Star, One Star, Star Chevron and Jack Purcell. Net sales break down by family of products as follows:
- footwear (68.9%);
- clothing (27.2%);
- sports equipment (3.4%): golf equipment (golf clubs, balls, gloves, etc.), bags, balls, etc.;
- other (0.5%).
At the end of May 2023, products were being marketed through a network of 1,032 stores worldwide, through independent distributors, and via the Internet.
Net sales are distributed geographically as follows: North America (44.3%), Europe/Middle East/Africa (27.5%), China (14.9%), Asia/Pacific and Latin America (13.2%) and other (0.1%).
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