For Air Max Day 2021, Nike will launch an immersive virtual experience, Air Max Day Worldwide, inviting visitors to watch, listen, connect and experiment through a range of activities inspired by the design lineage of the storied sneaker series and its dedicated community.
The day-long celebration will feature a full itinerary of events happening in Istanbul, Barcelona, Milan, Toronto, Los Angeles, Tokyo, Chicago, New York, Shanghai and other cities. The events include creative workshops, panels, collection tours and exclusive content going live throughout the day. Also look out for special guest appearances, product drops and musical performances.
In addition to the Air Max Day Worldwide platform, SNKRS Live will host Air Max-focused conversations with Nike collaborators and designers.
Learn more here.
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Nike Inc. published this content on 22 March 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 22 March 2021 14:08:05 UTC.
Nike, Inc. specializes in the design, manufacturing and marketing of sports shoes, clothing, and equipment. The group's products are sold primarily under the names Nike, Jordan, Converse Chuck Taylor, All Star, One Star, Star Chevron and Jack Purcell. Net sales break down by family of products as follows:
- footwear (68.9%);
- clothing (27.2%);
- sports equipment (3.4%): golf equipment (golf clubs, balls, gloves, etc.), bags, balls, etc.;
- other (0.5%).
At the end of May 2023, products were being marketed through a network of 1,032 stores worldwide, through independent distributors, and via the Internet.
Net sales are distributed geographically as follows: North America (44.3%), Europe/Middle East/Africa (27.5%), China (14.9%), Asia/Pacific and Latin America (13.2%) and other (0.1%).