JBL Land on
"By launching JBL Land on
Sound, style & self-expression
JBL Land is designed as a vibrant space where users can play games and earn and discover 'Soundbytes'. These short snippets of sound - which could be anything from a reggaeton beat, to a puppy woof, or the iconic JBL 'Power-up' sound, - can be mixed together by players to create their own unique tracks. Players can then add their Sounds to the Jukeboxes scattered throughout the land, where they can be discovered and celebrated by others. That way the soundtrack of JBL Land is created by the community, and Jukeboxes serve as mini-stages where everyone gets their spotlight.
The world will also feature a dedicated JBL Shop for in-world merchandise, where players can spend their JBLZ or Robux currencies on exclusive virtual items like headphones and portable speakers for their avatars, further enhancing their
Games & special seasonal activations
At launch, JBL Land will offer three dynamic games, each crafted to deliver fun, engaging experiences that showcase the power of sound. Players can look forward to exploring these debut games, with more content planned to roll out as JBL Land grows. As part of the launch, JBL is partnering with the creator Robuilds to create a short movie, produced entirely in JBL Land, taking the audience along a sound-filled quest.
Aligning with JBL's rich history in music and sound, JBL Land will also host special
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- JBL Tomorrowland activation
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- Virtual launches of new products
JBL Land opened its doors on
About JBL
For over 75 years, JBL has shaped life's most memorable moments at the intersection of music, lifestyle, gaming and sports. JBL elevates listening experiences with superior audio quality and product designs that encourage individuality and self-expression. With unmatched professional credentials and industry-leading innovation, JBL is a trailblazer in the audio industry because of passionate and talented engineers and designers around the globe. JBL Pro Sound is the foremost technology pushing culture forward through major pop culture events and partnerships with the world's top talent across music, sports and esports.
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