Sanrio Co., Ltd. announced the following change to the representative directors, which was resolved at the meeting of the Board of Directors held on June 12, 2020. The new executive structure will be officially decided after the 60th Ordinary General Meeting of Shareholders scheduled for August 26, 2020 and the resolution of the Board of Directors. Shintaro Tsuji, President and CEO changed to Founder and Chairman and Tomokuni Tsuji, Senior Managing Director changed to President and CEO, effective July 1, 2020.