Sprout Social announced it entered into an enhanced partnership with Reddit, where Sprout users will gain access to deeper and more valuable real-time Reddit data for insights into public conversations and customer activity along with brand and industry trends. With more than 100,000+ active communities and 70+ million daily active users, Reddit is full of rich communities and public conversations that, when tapped, can provide organizations with the consumer insights and knowledge they need to gauge brand health, implement more proactive care strategies and build better products. The more in-depth offering will be available to all Sprout customers by this summer.
Sprout Social, Inc. is engaged in designing, developing, and operating a Web-based social media management tool enabling companies to manage and measure their online presence. The Company provides organizations with a centralized platform to manage their social media efforts across stakeholders and business functions. Its cloud software brings together social messaging, data, and workflows in a unified system of record, intelligence, and action. The Company operates across major networks, including X (formerly known as Twitter), Facebook, Instagram, TikTok, Pinterest, LinkedIn, Google, Reddit, Glassdoor and YouTube, and commerce platforms Facebook Shops, Shopify, and WooCommerce. Its cloud platform allows organizations of all sizes to create stronger relationships through social media, create and publish effective content, measure, and improve performance, and better understand their markets and customers. It also offers a 30-day free trial model to its prospective customers.