SANTA MONICA, Calif.- Starco Brands (OTCQB: STCB) today announced the expansion of Whipshots, the groundbreaking vodka-infused whipped cream, into Alabama, North Carolina, and Pennsylvania. This expansion is a result of direct consumer requests for Whipshots availability in their control jurisdictions, building upon the growth of the innovative spirit's retail presence across 43 states and D.C.

Following its national retail launch in February 2022, Whipshots continues to reinforce its position as a trailblazer in the spirits industry. As fans of the brand continue to advocate for product availability in their states, Whipshots' growth trajectory is credited almost entirely to organic demand. Following recent new state additions in Maine, Mississippi, and New Hampshire, Whipshots will be available in Alabama and North Carolina (completing coverage in the Southeastern U.S.), and Pennsylvania.

'We're thrilled to see the demand for Whipshots continue to grow across the U.S.,' says Ross Sklar, CEO of Starco Brands. 'Receiving direct requests to market in nearly every state validates our mission to bring this party in a can to audiences nationwide.'

Since launching with three core flavors, Whipshots has introduced four limited-edition flavors, including Peppermint, Lime, Pumpkin Spice, and its most highly requested flavor, Strawberry Whipshots. Whipshots is available in three sizes, 50mL, 200mL and 375mL, has 10% Alc./Vol, does not require refrigeration, and brings an increased sense of versatility and ingenuity to the spirits category. The vodka-infused whipped cream is also available online nationwide at whipshots.com.

About Whipshots

Developed by Starco Brands, Whipshots is a first-of-its-kind alcoholic whipped cream that is a party in a can and launched in 2021 with co-founder and global artist Cardi B. Whipshots is a playful shot of sophistication that will indulge your curiosity and senses. Whipshots was most recently recognized with Silver, Gold, and Double Gold medals in the New York World Spirits Competition and the John Barleycorn Awards. It is also a Double Gold medal recipient in the 2022 SIP Awards, a Gold medal recipient in the Los Angeles International Spirits Competition and the Rising Star Growth Brand in the 2023 Beverage Dynamics Growth Brand Awards. The boozy whipped cream is non-dairy (contains caseinate), does not require refrigeration and can be found next to other spirits at retail and in hospitality and entertainment locations. Follow Whipshots @whip_shots and visit whipshots.com for more information.

About Starco Brands

Starco Brands (OTCQB: STCB) invents consumer products with behavior-changing technologies that spark excitement in the everyday. Today, its disruptive brands include Whipshots, the world's only vodka-infused whipped cream; Art of Sport, the body care brand designed for athletes and co-founded by Kobe Bryant; Winona Pure, the first indulgent theater-popcorn spray powered by air; Skylar, the only fragrance that is both hypoallergenic and safe for sensitive skin; and Soylent, the complete non-dairy nutrition brand. A modern-day invention factory to its core, Starco Brands identifies whitespaces across consumer product categories. Starco Brands publicly trades on the OTCQB stock exchange so that retail investors can invest in STCB alongside accredited individuals and institutions. Visit starcobrands.com for more information.

Ariel Moses l R&CPMK

whipshots@rcpmk.com

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